Welcome to ClickZ Experts

ClickZ Experts
Advice and opinions, by and for marketers
Kate Kaye

NYC Mayor Bloomberg's Twitter Lesson for David Cameron

More CONFERENCE CALL CONFERENCE CALL
The rules for using Twitter in political campaigns are not yet written. Should the U.K.'s Conservative Leader get on board?
Stefan Pollard

Best Practice Versus What Works: Let the Data Decide

More E-MAIL DELIVERY E-MAIL DELIVERY
Why you need to test every aspect of your e-mail program and use the data this testing generates when making decisions and assessing performance.
Liana Evans

Just Because You Built It, Doesn't Mean They'll Come

More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
Take the time to understand the right kind of "field of dreams" to build for your target audience.
Rob Graham

Predicting Future Behaviors

More BEHAVIORAL MARKETING BEHAVIORAL MARKETING
While predictive targeting is not an exact science, it still holds potential for marketers.
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Marin Software San Francisco, United States

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Marin Software San Francisco, United States

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Internet Broadcasting New York, United States

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Modern Postcard Carlsbad, United States

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