Experts - Digital Video Advertising

Advice and opinions, by and for marketers

The popularity of sites like Hulu and YouTube has given digital video advertising a bigger share of budgets. While advertisers and publishers alike continue to test and fine-tune formats, the medium affords opportunities for innovation and creativity. Learn how to produce superior video ads and integrate your message with existing content.

Digital Entertainment, Meet Mom

A digital entertainment company strikes a partnership with Target to launch Momversation.com.

What Does the New iPhone Mean for Video?

Apple's iPod, iTunes, and iPhone App Store were game-changers. Will Apple's 3G S do the same for mobile video?

Open Technologies Help Brands Talk to Their Audiences

Community tools are making it easier for a brand to connect with its audience across many locations.

A Monster Week in Online Video That Wasn't

Hulu and YouTube help sites make headlines, but online video evolves in fits and starts.

New Networks Offer Alternative to TV Upfronts

These digital video programs offer opportunities for brands and content creators to collaborate.
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