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Experts - Actionable Analysis

Advice and opinions, by and for marketers

Everything online can be measured. For some, that's the best thing about interactive marketing. For others, it's their worst nightmare. Here's help in harnessing the power of data, stats, traffic patterns and a myriad of metrics to effectively map strategy. Sure beats using tea leaves!

Shane Atchison

Heidi Cohen

The ABCs and LOLcats of Social Media

Not all companies or campaigns need cute, furry animals to tell stories or engage customers online. Nov 9, 2009

Seven Ways To Tap Social Shopping

How marketers can get the best results during the upcoming holiday shopping season from social marketing initiatives. Nov 2, 2009

Careers: Promoting Open-Source Leadership

Give employees the room to think and create for themselves. Agencies and their clients will be better off for it. Oct 26, 2009

Three Ways to Socialize Your E-mail Communications

E-mail and social media work together. Here's how. Oct 19, 2009

The How-To's of 'Digital Merchandising'

Marketers should promote digital merchandising instead of behavioral targeting. Here's why. Oct 12, 2009

Actionable Analysis Archive

More Actionable Analysis Stories

Archive

ClickZ Yesterday

How to Get More Sales per SEM Dollar - Nov 6, 2009

Rebuilding a Personal Brand - Nov 6, 2009

Social Media, Meet Search - Nov 6, 2009

ClickZ News Headlines

Study: Consumers Look to Social Media for Discounts - Nov 9, 2009

EU Proposal Could Cripple Common Web Ad Practices - Nov 6, 2009

Ad:tech Panel Urges Deliberate Approach to Social Media - Nov 6, 2009

ComScore: E-Retail Sales Down, Holiday Ad Budgets Should Steady - Nov 6, 2009

ClickZ Stats Headlines

Video Ad Views Typically Only Around 10 Seconds - Nov 6, 2009

Travel Ad Impressions Up Nearly 30% in September - Nov 3, 2009

Top 50 Internet Advertisers by Media Value, August 2009 - Oct 30, 2009

Top U.S. Parent Companies and Stickiest Brands, September 2009 - Oct 27, 2009

Senior Digital Planner
U.S. International Media Los Angeles, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Webmaster - Marketing
West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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