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Experts - Media Buying
Advice and opinions, by and for marketers
Topics in Media Buying :
Behavioral Marketing
Feb 10, 2010
Predicting Future Behaviors by Rob Graham
While predictive targeting is not an exact science, it still holds potential for marketers.Feb 10, 2010
Media Planning
Feb 9, 2010
Media Planning for eCPA and Other Performance Metrics by Hollis Thomases
How to calculate effective CPA and help your media plan.Feb 9, 2010
Media Buying
Feb 4, 2010
Content Is King of the Jungle by Tessa Wegert
How Chicago's Shedd Aquarium and Lincoln Park Zoo are making waves using social media through great content and a gentle touch.Feb 4, 2010
Behavioral Marketing
Feb 3, 2010
What Behavioral Marketers Can Learn From YouTube by Brian Massey
A case for giving consumers more information about the targeted ads they see.Feb 3, 2010
Media Planning
Feb 2, 2010
Four Questions of Client Management by Harry Gold
Agency project managers, account executives, and media planners should ask these four questions every day when working in client management.Feb 2, 2010
Archive
ClickZ Yesterday
Seven Signs of the Desktop Web Apocalypse - Feb 9, 2010
Social Commerce 101: Leverage Word of Mouth to Boost Sales - Feb 9, 2010
The Three Most Important SEO Factors - Feb 9, 2010
Media Planning for eCPA and Other Performance Metrics - Feb 9, 2010
ClickZ News Headlines
Video: A Talk with Bloomberg '09 Digital Strategist - Feb 9, 2010
Yahoo Craves Fast Food. Ad Dollars, That Is - Feb 9, 2010
Even After Super Bowl, Google Plays the Reluctant Advertiser - Feb 8, 2010
Tide Enlists Venus Williams to Serve Up Digital Campaign - Feb 8, 2010
ClickZ Stats Headlines
Toyota Recall Among Top U.S. Search Queries in January - Feb 9, 2010
Scottrade Online Leads Top Internet Advertisers by Media Value - Feb 8, 2010
U.S. Online Video Views Declined During December - Feb 2, 2010
Australians Spend Most Time on Social Networks and Blogs - Jan 29, 2010
Senior Account Executive
Marin Software San Francisco, United States
Director of Sales
Marin Software San Francisco, United States
Sr. Account Executive
Internet Broadcasting New York, United States
Online Marketing Manager
Modern Postcard Carlsbad, United States
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