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Experts - Search Results

Advice and opinions, by and for marketers

Search engine marketing works because it's measurable and accountable. But the stakes are high, and the challenges complex. Learn about striking a balance between paid and organic listings; how to take a business approach to link building, and figuring the right time to perform on-site SEO. Here's help with creating effective, balanced campaigns.

Julie Batten

Mike Grehan

ROI Is the New Ranking

If you want to maximize your SEO, you need strong metrics. Here are some to consider. Oct 26, 2009

Search in the New Economy

The economic downturn has changed consumer behavior and search marketing. Here's how. Oct 12, 2009

Optimizing for the YouTube Search Engine

YouTube is the number two search engine. Be sure you're optimizing your videos to be found on YouTube. Sep 28, 2009

Search's Real-Time Paradigm

Innovators aim to cut through the nonstop chatter on Twitter. Sep 21, 2009

Search Marketing in the Pharma Industry

Search marketing in a highly regulated industry must be carefully deployed, but it isn't impossible. One way to make it work. Sep 14, 2009

Search Results Archive

More Search Results Stories

Archive

ClickZ Yesterday

How to Get More Sales per SEM Dollar - Nov 6, 2009

Social Media, Meet Search - Nov 6, 2009

Rebuilding a Personal Brand - Nov 6, 2009

Times Are Changing for E-Mail Delivery - Nov 5, 2009

ClickZ News Headlines

EU Proposal Could Cripple Common Web Ad Practices - Nov 6, 2009

Ad:tech Panel Urges Deliberate Approach to Social Media - Nov 6, 2009

ComScore: E-Retail Sales Down, Holiday Ad Budgets Should Steady - Nov 6, 2009

Execs & Accounts: Adconion, Sapient, BlueKai - Nov 5, 2009

ClickZ Stats Headlines

Video Ad Views Typically Only Around 10 Seconds - Nov 6, 2009

Travel Ad Impressions Up Nearly 30% in September - Nov 3, 2009

Top 50 Internet Advertisers by Media Value, August 2009 - Oct 30, 2009

Top U.S. Parent Companies and Stickiest Brands, September 2009 - Oct 27, 2009

Senior Digital Planner
U.S. International Media Los Angeles, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Webmaster - Marketing
West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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