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Experts - Search Results

Advice and opinions, by and for marketers

Search engine marketing works because it's measurable and accountable. But the stakes are high, and the challenges complex. Learn about striking a balance between paid and organic listings; how to take a business approach to link building, and figuring the right time to perform on-site SEO. Here's help with creating effective, balanced campaigns.

Google's New Ad Formats for Pharma

Sponsored search ad formats, now being tested, are designed to show benefits and risks associated with drugs.

SEO for Twitter Content

Now that Google has agreed to show tweets in search results, it's time to plan your Twitter SEO.

ROI Is the New Ranking

If you want to maximize your SEO, you need strong metrics. Here are some to consider.

Search in the New Economy

The economic downturn has changed consumer behavior and search marketing. Here's how.

Optimizing for the YouTube Search Engine

YouTube is the number two search engine. Be sure you're optimizing your videos to be found on YouTube.
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ClickZ Yesterday

Account Manager
Varick Media Management New York, United States

Reporting and Data Analyst
Varick Media Management New York, United States

Publisher
Confidential Leading Publisher New York, United States

Director, Online Acquisition Marketing - Consumer (eCommerce, SEM/SEO)
Barnes & Noble.com New York, United States

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