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	<title>ClickZ: 2008 Election</title>
	<link>http://www.clickz.com</link>
	<description>Breaking news, information, and analysis.</description>
	<language>en-us</language>
	<copyright>&#169; Copyright 1996-2009 IncisiveMedia</copyright>
	<managingEditor>rss@incisivemedia.com</managingEditor>
	<webMaster>rss@incisivemedia.com</webMaster>
	<category>2008 Election</category>

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<item><title>Study: GOP Outnumbered Dems Online in Campaign 2008</title>
  <link>http://www.clickz.com/showPage.html?page=3633447</link>
  <author>ClickZ </author>
  <description>But Barack Obama's supporters were more likely to post political content, donate online, and engage in activities than John McCain's.</description>
  <pubDate>Fri, 17 Apr 2009 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3633447</guid></item>

<item><title>Free Online Political Ad Event in D.C. Soon!</title>
  <link>http://blog.clickz.com090218-120210.html</link>
  <author>ClickZ </author>
  <description></description>
  <pubDate>Wed, 18 Feb 2009 00:00:00 +0000</pubDate>
  <guid>http://blog.clickz.com090218-120210.html</guid></item>

<item><title>ClickZ at Politics Online Conference Next Week</title>
  <link>http://blog.clickz.com090127-34327.html</link>
  <author>ClickZ </author>
  <description>null</description>
  <pubDate>Tue, 27 Jan 2009 00:00:00 +0000</pubDate>
  <guid>http://blog.clickz.com090127-34327.html</guid></item>

<item><title>Google Grabbed Most of Obama's $16 Million in 2008</title>
  <link>http://www.clickz.com/showPage.html?page=3632263</link>
  <author>ClickZ </author>
  <description>The big names in online media, including several ad networks, collected the bulk of Obama campaign cash; McCain's campaign spent far less than Obama's. </description>
  <pubDate>Tue,  6 Jan 2009 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3632263</guid></item>

<item><title>McCain and Obama Used Web to Persuade in Final Weeks</title>
  <link>http://www.clickz.com/showPage.html?page=3631809</link>
  <author>ClickZ </author>
  <description>Women were a target of display ads in the last two months of the election season. </description>
  <pubDate>Mon,  1 Dec 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631809</guid></item>

<item><title>McCain Camp Spent Fraction of Obama's Online Ad Budget</title>
  <link>http://www.clickz.com/showPage.html?page=3631724</link>
  <author>ClickZ </author>
  <description>The McCain campaign spent just over $1.5 million on Web media, mostly on Google search ads. </description>
  <pubDate>Mon, 17 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631724</guid></item>

<item><title>Ad:tech? Obama:tech!</title>
  <link>http://www.clickz.com/showPage.html?page=3631592</link>
  <author>ClickZ </author>
  <description>Four days, thousands of marketers, and laser-like attention on history's most successful digital campaign ever.</description>
  <pubDate>Fri,  7 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631592</guid></item>

<item><title>Over Long Campaign, Obama Videos Drew Nearly a Billion Views</title>
  <link>http://www.clickz.com/showPage.html?page=3631604</link>
  <author>ClickZ </author>
  <description>Obama outpaced McCain in video uploads and views, says divinity Metrics.</description>
  <pubDate>Fri,  7 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631604</guid></item>

<item><title>Obama's Online Ad Spend Approached $8 Million</title>
  <link>http://www.clickz.com/showPage.html?page=3631586</link>
  <author>ClickZ </author>
  <description>The president-elect's campaign shelled out nearly $8 million through October on Google, Yahoo, Facebook, news sites, ad networks, and in-game ad network Massive. </description>
  <pubDate>Thu,  6 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631586</guid></item>

<item><title>Obama's Online Ad Spend Approached $8 Million</title>
  <link>http://www.clickz.com/showPage.html?page=3631607</link>
  <author>ClickZ </author>
  <description>The president-elect's campaign shelled out nearly $8 million through October on Google, Yahoo, Facebook, news sites, ad networks, and in-game ad network Massive. </description>
  <pubDate>Thu,  6 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631607</guid></item>

<item><title>Voter-Generated Content Makes or Breaks Candidates</title>
  <link>http://www.clickz.com/showPage.html?page=3631387</link>
  <author>ClickZ </author>
  <description>Voters get out to vote for the next U.S. president after they get out their message.</description>
  <pubDate>Tue,  4 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631387</guid></item>

<item><title>Web Ads Mattered More than Ever in '08 Election </title>
  <link>http://www.clickz.com/showPage.html?page=3631395</link>
  <author>ClickZ </author>
  <description>The Web won't pose a threat to TV ad spending anytime soon, but the last two years have moved the medium light years ahead when it comes to its significance to political campaigns.</description>
  <pubDate>Tue,  4 Nov 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631395</guid></item>

<item><title>Kerry PAC Asks for Google Ad Cash to Battle for Obama </title>
  <link>http://www.clickz.com/showPage.html?page=3631304</link>
  <author>ClickZ </author>
  <description>The Democratic Massachusetts Senator's PAC asks supporters specifically for donations toward Google ads to fight smears against Barack Obama.</description>
  <pubDate>Tue, 28 Oct 2008 00:00:00 +0000</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631304</guid></item>

<item><title>Al Franken Bears Brunt of Republican Web Attacks</title>
  <link>http://www.clickz.com/showPage.html?page=3631261</link>
  <author>ClickZ </author>
  <description>The National Republican Senatorial Committee takes aim online at Minnesota Senate hopeful Al Franken, and other candidates in several tight Senate races.</description>
  <pubDate>Thu, 23 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631261</guid></item>

<item><title>AARP Video Puts Individual Voters On The Ballot</title>
  <link>http://www.clickz.com/showPage.html?page=3631263</link>
  <author>ClickZ </author>
  <description>Election-themed video is part of organization's Divided We Fail effort.</description>
  <pubDate>Thu, 23 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631263</guid></item>

<item><title>Online Political Ad Spending Forecast Lowered</title>
  <link>http://www.clickz.com/showPage.html?page=3631249</link>
  <author>ClickZ </author>
  <description>Borrell Associates reduced expectations for all political ad spending this election, but foresees an uptick for Web ad expenditures in coming elections.</description>
  <pubDate>Wed, 22 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631249</guid></item>

<item><title>Local Candidates Went Beyond Fundraising in Summer Web Ads </title>
  <link>http://www.clickz.com/showPage.html?page=3631215</link>
  <author>ClickZ </author>
  <description>This summer, when local campaigns were getting underway, candidates for Senate on down to County Property Appraiser used Web ads to familiarize citizens with their names and stances on the issues. </description>
  <pubDate>Mon, 20 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631215</guid></item>

<item><title>McCain/YouTube Dustup Indicates Importance of Political Web Video </title>
  <link>http://www.clickz.com/showPage.html?page=3631187</link>
  <author>ClickZ </author>
  <description>YouTube isn't about to change its policy on removing videos for John McCain or anyone else, but some McCain foes even feel the campaign's video pain. </description>
  <pubDate>Thu, 16 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631187</guid></item>

<item><title>Air America Gears up for Digital Relevance</title>
  <link>http://www.clickz.com/showPage.html?page=3631117</link>
  <author>ClickZ </author>
  <description>The media firm has hired its first chief digital officer and plans to launch a small vertical ad network with like-minded left-leaning publications.</description>
  <pubDate>Thu,  9 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631117</guid></item>

<item><title>DNC Aims for Hispanic Voter Registration with Iraq Message</title>
  <link>http://www.clickz.com/showPage.html?page=3631064</link>
  <author>ClickZ </author>
  <description>August Web ads from the Democratic National Committee were part of broader efforts by the organization and Barack Obama&amp;rsquo;s campaign. </description>
  <pubDate>Fri,  3 Oct 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3631064</guid></item>

<item><title>Using Search To Reach Influencers and Passionistas</title>
  <link>http://www.clickz.com/showPage.html?page=3630821</link>
  <author>ClickZ </author>
  <description>Why you need to design search campaigns differently for influencers than for other customers.</description>
  <pubDate>Fri, 12 Sep 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630821</guid></item>

<item><title>Google Grabs Most of Obama's $5 Million in Online Ad Spending</title>
  <link>http://www.clickz.com/showPage.html?page=3630760</link>
  <author>ClickZ </author>
  <description>Nearly 59 percent, more than $3 million, of Obama's campaign coffers have been doled out to Google so far this year, according to FEC reports compiled by ClickZ News.</description>
  <pubDate>Fri,  5 Sep 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630760</guid></item>

<item><title>Advocacy Groups Use Conventions to Push Issues, Candidates Online</title>
  <link>http://www.clickz.com/showPage.html?page=3630697</link>
  <author>ClickZ </author>
  <description>EMILY's List and biotech industry association BIO are using targeted Web ads to get the attention of convention goers and watchers</description>
  <pubDate>Fri, 29 Aug 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630697</guid></item>

<item><title>New DNC Ads for Obama Turn Up in Red Light District Online</title>
  <link>http://www.clickz.com/showPage.html?page=3630655</link>
  <author>ClickZ </author>
  <description>Yesterday, ads paid for by the Democratic National Committee and Barack Obama's campaign showed up on an array of local Clear Channel rock radio station sites featuring lascivious content.</description>
  <pubDate>Tue, 26 Aug 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630655</guid></item>

<item><title>Weak Web Promotion Surrounding Dem and GOP Conventions</title>
  <link>http://www.clickz.com/showPage.html?page=3630631</link>
  <author>ClickZ </author>
  <description>The parties and the two presidential hopefuls appear to be doing little to promote the Republican and Democratic National Conventions online.</description>
  <pubDate>Mon, 25 Aug 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630631</guid></item>

<item><title>Senate Candidate Web Ads Take Cues from McCain, Obama </title>
  <link>http://www.clickz.com/showPage.html?page=3630499</link>
  <author>ClickZ </author>
  <description>Democrats Mark Udall and Mark Warner, and Republican Senator Mitch McConnell have placed online ads influenced by the Presidential hopefuls.</description>
  <pubDate>Tue, 12 Aug 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630499</guid></item>

<item><title>Codename Marley: Questions for Molecular's Tech Lead on MittRomney.com</title>
  <link>http://www.clickz.com/showPage.html?page=3630449</link>
  <author>ClickZ </author>
  <description>David Palmer gives an inside view of the Web site strategy of a former candidate and possible McCain running mate.</description>
  <pubDate>Wed,  6 Aug 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630449</guid></item>

<item><title>McCain Pushed Iran Issue in June Web Ads</title>
  <link>http://www.clickz.com/showPage.html?page=3630375</link>
  <author>ClickZ </author>
  <description>Looking ahead to Iran nuclear talks, John McCain's campaign ran millions of display ads featuring images of Iran president Mahmoud Ahmadinejad and the Democratic Senator. </description>
  <pubDate>Thu, 31 Jul 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630375</guid></item>

<item><title>Obama Reaches Out to Black Voters Online</title>
  <link>http://www.clickz.com/showPage.html?page=3630315</link>
  <author>ClickZ </author>
  <description>Barack Obama's campaign has geographically-targeted ads to African-Americans on the niche social network, and is mulling behavioral targeting through the site.</description>
  <pubDate>Thu, 24 Jul 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630315</guid></item>

<item><title>It's Godzilla Versus Everyday Americans in Union's Video Ads</title>
  <link>http://www.clickz.com/showPage.html?page=3630224</link>
  <author>ClickZ </author>
  <description>The Service Employees International Union's new video ad effort takes a cue from 50's era Japanese monster flicks in a swipe at John McCain.</description>
  <pubDate>Tue, 15 Jul 2008 00:00:00 +0100</pubDate>
  <guid>http://www.clickz.com/showPage.html?page=3630224</guid></item>

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