A/B testing

testing

How to Fail at Landing Page Testing

Jul 23, 2013 - If your data rate is too low, your website experiences seasonal spikes in traffic, or your website has major issues, you may be doomed to failure. Comments

5 Steps to Grow a Successful Testing Program

sustainingonlineoptimizationfeatured Jun 4, 2013 - If your company is new to testing, you will need to be the testing champion within your organization. Here's how. Comments

Testing, Testing,1-2-3-4-5?

testing1 Jun 3, 2013 - Consider these five steps to help you start testing. Comments

Top 80 Tools for Digital and Data Marketing

datamarketing Apr 15, 2013 - Consider these digital tools that can help build a clearer picture of your customers' behaviors and actions. Comments

How Can Internet Marketers Bring Out the Best in Site Design?

abtestingfeatured Mar 6, 2013 - Three recommendations to get the best out of your site design. Comments

The Truth About Email Marketing

Jun 13, 2012 - Here are seven myths we need to clarify about email marketing. Comments

Convert! Convert! Convert!

conversion Dec 22, 2011 - Campaigns drive prospects. Where you need to get serious is in the less glamorous world of lead conversion because this is where customers are born. Here's how. Comments

Email Campaign Management: Learn From Macau Luxury Hotels

macau Sep 23, 2011 - Tips to improve open rates for your newsletters and promotional campaigns. Comments

Internet: The Silver Bullet for Businesses?

silverbulletasia Mar 29, 2011 - Many organisations are still making marketing decisions based on 'gut feeling', but here's how you could leverage the Internet to drive profits for your company. Comments

On the Subject of Subject Lines

subjectspamasia Mar 22, 2011 - Consider these five factors to craft a subject line so your email marketing gets read. Comments

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