American Airlines

jetblue-twitter-pigeon

Airlines Embrace Storytelling and Social in New Campaigns

Apr 18, 2014 - In the wake of US Airways' much-talked-about inappropriate Twitter blunder, it's easy to forget that airlines actually have a great track record of producing innovative, engaging social campaigns. Comments

American Airlines Debuts Award Map Tool

aadv-hp-awardmap-v1 Mar 25, 2013 - The airline says the interactive map should make it easier to book award travel. Comments

4 Ways to Build a Winning Digital Contest

winning Aug 2, 2012 - Regardless of what kind of contest you undertake, there are a few things you can do to enhance your campaign. Comments

SXSW 2012: Customer Service Goes Social

Mar 13, 2012 - The social technology wave is now rushing toward the enterprise, with no signs of letting up. Is your business prepared? Comments

When Good Customers Turn Against You

Feb 1, 2012 - How to avoid "morale costs." Comments

Brands 'Pink Out' for Breast Cancer Awareness Month

grant-rosenberg Oct 17, 2011 - Social media promotes support for breast cancer organizations. Comments

Real-Time Storytelling: A Real Story

jaysearscnn Aug 20, 2010 - When ContextWeb SVP Jay Sears boarded AA Flight 24, he didn't know he'd become a part of a national news story – thanks to Twitter. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive Marketing Apps for Landing Pages White Paper

Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Jobs

    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...
    • Design and Publishing Specialist
      Design and Publishing Specialist (Bonner and Partners) - BaltimoreIf you’re a hungry self-starter, creative, organized and have an extreme...