Marketing News & Expert Advice
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American Airlines
American Airlines Debuts Award Map Tool
Mar 25, 2013 - The airline says the interactive map should make it easier to book award travel. Comments
4 Ways to Build a Winning Digital Contest
Aug 2, 2012 -
Regardless of what kind of contest you undertake, there are a few things you can do to enhance your campaign.
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SXSW 2012: Customer Service Goes Social
Mar 13, 2012 - The social technology wave is now rushing toward the enterprise, with no signs of letting up. Is your business prepared? Comments
When Good Customers Turn Against You
Feb 1, 2012 - How to avoid "morale costs." Comments
Brands 'Pink Out' for Breast Cancer Awareness Month
Oct 17, 2011 -
Social media promotes support for breast cancer organizations.
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Real-Time Storytelling: A Real Story
Aug 20, 2010 -
When ContextWeb SVP Jay Sears boarded AA Flight 24, he didn't know he'd become a part of a national news story – thanks to Twitter.
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