Marketing News & Expert Advice
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Burberry
Instagram Video: How Brands are Using Their 15 Seconds
Jul 23, 2013 - Instagram now offers users the chance to upload creative 15-second videos. Looking for some ideas of your own? Here are a handful of noteworthy ways brands such as Nike, Burberry, and MTV are using this new video feature. Comments
Luxury Brands Increase Digital Ad Spend by 100% in Hong Kong
Nov 9, 2011 -
Yahoo Hong Kong emerges as one beneficiary of the largesse.
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5 Instagram Tactics For Brands
Aug 31, 2011 -
Starbucks is using Instagram to engage with fans. Here's how your brand can do the same.
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Digital Luxury in China: Case Studies Show It's Not too Late to Start!
Jun 9, 2011 -
Luxury brands such as Burberry and Johnnie Walker are using social media marketing to connect with Chinese consumers; here's how.
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Building Social Currency: 3 Things You Need to Know
May 9, 2011 -
To create a campaign that will go viral, you'll need social currency – consider this framework.
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