May 1, 2014 - The platform says it will roll out video ads "carefully and methodically," starting with the U.S. Comments
Feb 11, 2014 - Given the increase in millennial tech-savvy employees in the corporate world, enterprise social networks, such as Yammer and Chatter, will proliferate in the workplace. Comments
Jan 29, 2014 - Many of the world's top brands will now own their own branded top-level domains, opening up a new world of marketing possibilities. Comments
Jul 23, 2013 - Instagram now offers users the chance to upload creative 15-second videos. Looking for some ideas of your own? Here are a handful of noteworthy ways brands such as Nike, Burberry, and MTV are using this new video feature. Comments
Nov 9, 2011 - Yahoo Hong Kong emerges as one beneficiary of the largesse. Comments
Aug 31, 2011 - Starbucks is using Instagram to engage with fans. Here's how your brand can do the same. Comments
Jun 9, 2011 - Luxury brands such as Burberry and Johnnie Walker are using social media marketing to connect with Chinese consumers; here's how. Comments
May 9, 2011 - To create a campaign that will go viral, you'll need social currency – consider this framework. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014