Feb 5, 2014 - When it comes to love and email, best practices for achieving results (i.e., long-term commitment) are surprisingly similar. Here are 10 tips for inspiring loyalty from your email subscribers. Comments
Jan 17, 2012 - Running a successful email marketing campaign requires planning and a strong understanding of your customer's needs. Consider these five ways. Comments
Sep 2, 2011 - Three tips to win over China's top ISP - Tencent QQ. Comments
Mar 8, 2011 - When four in five emails sent globally are estimated to be spam, how do you ensure your messaging is relevant? Here are five ways. Comments
Nov 30, 2010 - Maintaining a good sender reputation is not good enough. Here are tactics for improving the deliverability of your email marketing messages. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.