Marketing News & Expert Advice
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Dunkin Donuts
Taco Bell, BK and Others Eat Up Social Currency
On the heels of the Amex-Zynga partnership, Plink reveals aggregated numbers for nine brands.
Dunkin, McDonald's Use Twitter Hashtags for St. Patrick's Day
Quick-serve chains spread the green via #GooDDLuck and #Shamrocked.
Facebook-Based Loyalty Program to be Tested by Major Chains
Taco Bell, Dunkin' Donuts, Quiznos, and Red Robin give Plink a whirl.
Followers! Likes! Retweets! Value?
Many businesses need to better understand why they're investing time and money in social media.
5 Innovative Buys You Might Have Missed
Prepare for 2012 by assessing these innovative campaigns that tapped Facebook apps, iPad ads, and geo-social buys.
Dunkin' Donuts Runs Geo-Social Holidays Campaign
Foursquare and Facebook Places anchor New York-area promotion.
Your Social Media Strategy Must Go Beyond Twitter Followers and Facebook Likes
A Dunkin' Donuts customer doesn't cry over spilt coffee - but tweets about it. A lesson for marketers.
Yahoo Advertises on Facebook, Its Rival in Reach
Yahoo appears to have become the first Internet giant to run Facebook.com ads.
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