employee advocacy

employee-advocacy-megaphone

3 Reasons Why Employees Want to Tell Your Story

Dec 5, 2014 - Getting your employees to promote your brand is a great way to boost engagement with consumers. Here are three reasons why they should want to speak up. Comments

7 Keys to a Successful Sales Culture

customer-relationship Oct 2, 2014 - What makes a successful sales culture? These seven tactics, including feedback and coaching, transparency, and healthy competition, can produce great results if you implement them correctly. Comments

Your Employees: The Most Undervalued Asset in Your Company

employee-asset Sep 12, 2014 - In order to successfully engage consumers, employees need to be engaged themselves. How can you ensure your employees are working at their full potential in order to deliver the best marketing results? Comments

The Marketer Happiness Quotient: Technology Is Your Friend

happy-faces-sad Sep 9, 2014 - A study shows that marketing departments have lots of room to improve when it comes to employee engagement. Technology, and specifically marketing automation technology, can be the key to increasing your employee engagement rates. Comments

The Biggest Challenges Within Employee Advocacy

employee-challenges Aug 15, 2014 - An established employee advocacy program is beneficial to both your brand and your employees. Here are some tips for overcoming the main challenges of setting up a successful employee advocacy program for your own company. Comments

Inbound Marketing Is the Key to Happiness at Work

inbound-marketing-happiness Aug 14, 2014 - Inbound marketing is one of the most effective ways to move forward with digital marketing efforts. If we apply the same inbound marketing strategies to improving workplace environments, we may find ourselves with much happier employees. Comments

The Most Important Question I Ask Candidates: "What’s Your Crazy?"

interviewing Aug 1, 2014 - This interview question can truly show you what kind of digital marketer you might be getting ready to hire. Those who can embrace their "crazy" and turn it into a passion are the kind of digital marketers you want on your team. Comments

Employee Advocacy Drives Real Results in B2B Tech Sector

employee-advocacy-1 Jul 18, 2014 - Investing in employee advocacy can be an extremely smart decision for B2B technology businesses, as it has been shown to increase reach and generate more shares. Comments

How Employee Advocacy Builds Personal Brands

employee-advocacy Jun 20, 2014 - By establishing an employee advocacy program, companies can strengthen their own reputation and brand, while enabling their employees to do the same. Comments

Know More, Sell More - It's That Simple

sales-associate Jun 4, 2014 - According to a new study, sales associates who have completed several online trainings to become experts in their products sell more than those who don't take the trainings. Comments

Google Lacks Diversity: Employees Are Mostly White, Male

diversity May 29, 2014 - New data on the gender statistics of Google's workforce shows an absence of diversity. Comments

Employees: The Key to Improving Brand Perception

hiring-talented-employees May 23, 2014 - In order to improve both brand awareness and reputation, an employee advocacy program is the golden ticket. Comments

Collaboration, Communication, and Culture

collaboration May 19, 2014 - Alignment, collaboration, communication, and transparency in a company all take effort - and marketing automation tools can facilitate open communication. Comments

World-Class Customer Service in the Digital Age

Customer service questionnaire May 14, 2014 - The combination of the best possible tools for social marketing and the best possible customer service representatives will result in a unique, engaging experience for your customer. Comments

When Social Strategies Can Optimize Business Processes

Social Media Puzzle May 6, 2014 - Surprisingly or not, social media can provide legitimate business potential for brands who strategically embed the technology into their operational processes. Comments

Beware of Accidental Social Narcissism

social-narcissism May 5, 2014 - Maintaining a balance between brand messages and personal opinions and experiences on social media can be tricky. Here are some tips for avoiding accidental narcissism in your social marketing. Comments

The Link Between Employee Engagement and Employee Advocacy

employee-advocacy Apr 25, 2014 - Engaged employees want to talk about your brand, and the more employees act as advocates, the more connected and engaged they feel. Comments

The Transformational Boss

Boss and worker Apr 10, 2014 - Great bosses can have a huge impact on the course of your life, possibly guiding you toward something you love or steering you away from something you're not right for. Comments

3 Reasons to Start an Employee Advocacy Program

employee-advocacy Mar 28, 2014 - There are always a million things going on in a company, so it's hard to think about adding one more program into the mix. But an employee advocacy program can greatly enhance your marketing efforts - so start one now! Comments

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