Oct 23, 2014 - The Halloween holiday is a great time for marketers to get creative and ramp up their social media marketing efforts. Here are three brands with three different strategies. Comments
Oct 1, 2014 - Hallowed Halloween traditions can teach marketers a thing or two about best practices for email marketing campaigns. Read on to find out what you can learn from the spooky holiday. Comments
Singapore, 5-6 March
Bangkok, 17-18 March
Hong Kong, April 2015
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.