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asiapac

E-Commerce in Asia Pacific: Big Opportunity for a Growing Region

Dec 21, 2010 - As a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Comments

How to Use Mapping to Engage Audiences

scmpcitizenmap Dec 2, 2010 - For product and marketing teams, maps provide important benefits for some websites. Consider these approaches and metrics to monitor. Comments

By the Numbers: Online Video Consumption in Asia

xinmsn-video1 Oct 13, 2010 - Online video goes mainstream in Asia Pacific. Comments

OneXeno Founder Returns to Agency Following Acquisition

michael-zung Sep 14, 2010 - Michael Zung will head up the digital marketing services firm that will do business under the name, Bite Communications, a public relations agency. Comments

Data, Privacy, and the Consumer

octopus Sep 13, 2010 - What marketers can learn from the frenzy over the Octopus Rewards programme. Comments

How Digital Is Improving the Shopper Experience

goggles Sep 13, 2010 - New tools and apps make it possible for forward-thinking brand marketers to create a better shopping experience for consumers. Here are four ways. Comments

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