Marketing News & Expert Advice
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iPad
The Tablet Experience: A Must-Have for Retailers
Are you taking advantage of the tablet's explosive growth, features, and unique user mindset?
Adobe Tool Eases iPhone Content, Social Sharing
Condé Nast and Wenner Media have tested.
NYC Magazine's Digital Makeover Includes Deals
Publisher partners with OpenTable, Fandango, and Audience View to offer discounts.
Tablets Transform Behaviors Both at Home and at Work
The tablet shift into the work world is already here. Are you ready?
The Merging of Digital and 'Real Life'
Digital marketers must start studying what's working now in the mobile world and begin to incorporate that learning into their creative and account planning.
Friskies iPad Game Pits You Versus Your Cat
A branded game in the grand tradition of using incredible technologies to do dumb things.
Apple's Updated iPad Hits Right Notes With Analysts
Company adds Retina display and 4G connectivity to tablet
What Does Apple's New iPad Mean for Marketing?
Digital marketers size up the new device.
Do Analytics Matter Anymore in Mobile?
Have marketers fallen prey to the "household" effect?
The Other Ecosystem - Life on the Kindle Fire
A device review of the Kindle Fire and what it means to marketers and advertisers.
Tablets and E-Reader Ownership Doubled Over Holidays
Sharp rise followed a slowdown over the fall, according to a new Pew report.
Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011
On e-commerce sites, purchases on a tablet averaged $123, an Adobe study found.
Jakob Nielsen on Usability for Mobile Sites and Apps
Design expert identifies top mistakes when building mobile sites and apps.
5 Innovative Buys You Might Have Missed
Prepare for 2012 by assessing these innovative campaigns that tapped Facebook apps, iPad ads, and geo-social buys.
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