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Japanese Audiences Are Moving to Smartphones and Facebook

Aug 15, 2011 - Report findings: Consider these three takeaways that are impacting search and Internet culture on Internet user behaviour in Japan. Comments

The Evolving Retail Experience

Aug 15, 2011 - Traditional media treats the consumer like a spectator. But consumers now expect more. Comments

Tablets and Advertising: A Revolution in the Making

Aug 12, 2011 - For advertisers, there are two big revolutions being kicked off by the growth of tablets: one creative and the other strategic. Comments

Do Latinos Still Watch TV?

Aug 9, 2011 - It depends on how you define TV. Comments

Where Tablets Fit In

Aug 3, 2011 - Marketers must rethink how they approach tablet computers. Comments

How Mobile Can Help Promote Channel Sales

budweiserfeatured Jul 29, 2011 - Harbin and Budweiser mobile apps serve as an effective sales tool for brand ambassadors in China. Here's how. Comments

The New Digital Inbox – Is Your Email Program Ready?

Jul 28, 2011 - 5 tips for creating better emails now that your messages compete with tweets and posts. Comments

What's New in Behavioral Targeting for Mobile Advertising

Jul 28, 2011 - A look at the challenges and potential opportunities. Comments

Amex Launches Flipboard Campaign in New Yorker

flipboard-thenewyorker-amex-ad Jul 25, 2011 - American Express and Lexus to be among the first to advertise in Flipboard publications from Condé Nast. Comments

Beware the Native

Jul 14, 2011 - A dose of reality for the world of multi-platform, transmedia marketing. Comments

A Tale of Three Platforms

Jul 8, 2011 - Three key types of optimizations and realizations to create marketing programs that cater to the experience from which the content is being digested. Comments

Samsung Offers Smartphone to Apple Users

samsung-smarphone Jul 1, 2011 - IPad-only campaign runs through July. Comments

3 Reasons AirPlay Mirroring Is the Most Important Feature of iOS 5

Jun 27, 2011 - Apple's AirPlay Mirroring will open up a bevy of new opportunities for content (or app) producers and marketers alike. Comments

There's No Such Thing as the Mobile Web

Jun 23, 2011 - As soon as you classify an experience as "mobile," you're taking it out of the entire digital landscape and putting it in a silo. Comments

Marketers Still Finding Their Feet With Tablets

ipad-tessa Jun 9, 2011 - Tablet marketing remains in its infancy, but lessons are being learned. Comments

Personal Digital Content: What It Means for Marketers

May 23, 2011 - Consumers are changing the way they access digital content. Marketers must change, too. Comments

Cool For Cats: Friskies Crafts Feline-Friendly Tablet Games

friskiescat May 20, 2011 - Purina taps HTML5 technology for new tablet-based experience. Comments

Tablet Devices Eat Into Desktop, Laptop Use

May 5, 2011 - Tablet owners say devices are replacing their need for laptops and desktops. Comments

Martha Stewart Dishes on MSLO Tablet Initiatives

martha-stewart May 3, 2011 - Also, Stewart is creating videos linked to product QR codes. Comments

Take a Tablet for Your Marketing

May 2, 2011 - 5 tablet marketing tactics. Comments

Medialets Unveils Mobile Rich Media Ad Creation Tool

medialetsadblueprint Apr 26, 2011 - Self-service tool intended to streamline mobile ad campaign execution for Android and iOS. Comments

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