KOL

weiboblogger

Bloggers, Commentators, and KOLs – Harnessing the Power of Chinese Influencers

Jan 22, 2014 - Consider these top tips for approaching and working with bloggers and key opinion leaders in China. Comments

China: Using Social Scoring to Assess KOL Effectiveness

klout Apr 22, 2013 - A growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand's social value or influence. But each of these tools comes with its problems. Comments

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