May 19, 2011 - As McDonald's is revamping its brand, it should take tips from Axe and Athenos on finding a site partner that embodies the image it wants to present. Comments
May 10, 2011 - Agencies respond as festival prepares to honor impact of creative work. Comments
Apr 5, 2011 - Community video effort was a big hit last year, generating over 30 million recipe views. Comments
Apr 4, 2011 - CPG brand says two-day campaign generated 10 million impressions. Comments
Mar 28, 2011 - CPG giant focuses on Twitter to promote "Macaroni & Cheese" brand. Comments
Mar 9, 2011 - Foodie site's unflattering Promoted Tweet puts a damper on a fun-oriented Kraft campaign. Comments
Feb 24, 2011 - There are two kinds of apps in this world: those that intend to make money, and those that intend to market. Comments
Singapore, 5-6 March
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Hong Kong, April 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
March 3, 2015
1:00pm ET/10:00am PT