Jun 9, 2015 - Most people don't seem to consider YouTube a social network, but they ought to. The overwhelming majority of views of brand-related content come from user-generated content. Comments
Apr 14, 2015 - Shortly after Instagram launched carousel ads, which give advertisers more flexibility on the platform, brands like Banana Republic, Showtime, and L'Oreal are driving users to product pages. Comments
Jan 13, 2015 - During this year’s Golden Globes, the beauty brand launched a campaign to help consumers recreate red carpet looks through social media. Comments
Oct 22, 2014 - The new programmatic YouTube media optimization platform from Pixability means that many of the world's biggest brands will be shifting their budget from TV to online video. Comments
Jul 28, 2014 - When L'Oreal discovered and hired a beautiful unknown teenager whose photo went viral during the World Cup, they may have gotten more than they bargained for. Is this grassroots way of casting unknowns in campaigns the future of digital marketing? Comments
Jun 2, 2014 - This is a roundup of new hires and promotions in the digital marketing industry during May. Comments
Mar 26, 2014 - Ahead of ClickZ Live New York, a video interview with Google digital marketing evangelist Avinash Kaushik, in which he discusses a new framework for digital marketers. Comments
Nov 18, 2010 - Renault, L’Oréal, and numerous other advertisers hope to see iAd campaigns live in Europe by Christmas. Comments
Oct 25, 2010 - Skincare brand joins the Gap as one of the first advertisers to test the group-buying platform nationwide. Comments
Jul 29, 2010 - "Destination Beauty" aims to draw fans of popular video bloggers in the beauty space. Comments
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