Sep 10, 2015 - These examples of brands effectively telling stories via advertising underscore the notion that authenticity is an integral aspect of a successful content marketing strategy. Comments
Sep 4, 2015 - This week, Twitter went to the U.S. Open, unveiled McDonald's latest plan for serving breakfast, and hosted big sales for the Star Wars franchise. Comments
Feb 27, 2015 - A recent photo of an optical illusion has sparked a huge debate across the Internet as to whether a dress is white and gold or black and blue. Many brands have taken to Twitter to join the fun. Comments
Feb 23, 2015 - Last night's Academy Awards gave many brands a reason to celebrate on Twitter. We've rounded up the best and worst of Oscar night social media campaigns. Comments
Feb 27, 2014 - "The Lego Movie" is a hit because it wasn't treated as branded content. The product and brand are so interwoven with the film that it couldn't exist without them, and yet nothing about the experience reads "ad." Comments
Jan 25, 2012 - Lets members bookmark favorite Lego creations from elsewhere on the web. Comments
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
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Wednesday, December 9, 2015
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