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2 Industry Organizations Every Email Marketer Should Join

Jun 23, 2014 - A look at two organizations that will help email marketers stay connected and involved in the email marketing community. Comments

#CZLNY: 10 New Media Trends Shaping the Lives of Modern Consumers

Randi Zuckerberg Speaking at Clickz Live New York Apr 1, 2014 - ClickZ Live New York kicked off with a keynote from Randi Zuckerberg on the top trends in tech and new media that are influencing the minds and behaviors of modern consumers and gave insights on how to engage, convert, and delight consumers. Comments

Are You Over-Selling? Tips for Networking, Email, Websites, and Social Media Interactions

oversell-shutterstock-175074830 Mar 17, 2014 - There's a fine line between engaging a potential customer and completely over-selling. The key to not over-selling lies in setting realistic goals for your efforts based on the channel and your relationship with the prospect. Comments

Social Media Can Power Your Sales Pipeline

Social Media ROI Feb 10, 2014 - A study showed that 78 percent of salespeople using social media platforms such as LinkedIn, Twitter, and Facebook outsell their peers - but why? Comments

Tap Into Affordable Expertise for Publisher Success

leverage-social-networking Dec 6, 2013 - In the publishing world, partnerships are key to driving distribution and success. Columnist Jeanniey Mullen discusses Outside Directors, a c-level talent network that can help publishers drive distribution and find success in new markets. Comments

When It Comes to Social Network Marketing, Niche is the New Black

shutterstock-120646564 Dec 4, 2013 - Niche networks run the gamut from celebrity fan sites to industry-specific business networks to philanthropic groups; the nexus of these communities is shared interests and passions, or their "interest graph." Comments

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