SES

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5 Mistakes Killing Your Marketing

Apr 3, 2013 - For every best practice, there are 10 campaigns that failed to follow it. The good news is that now you can be sure to avoid these mistakes. Comments

SES London: The Art of Data-Driven Social Marketing

optimizing-for-a-human Feb 22, 2013 - AimClear CEO Marty Weintraub shares methods to expand your social media strategy while focusing on immediately actionable paid and organic social tactics. Comments

SES London: Twitter: The Shortest Distance Between You & What Interests You Most

hashtag-abuse Feb 21, 2013 - Oliver Snoddy, the Head of Planning at Twitter UK, opened Day 2 of SES London with his keynote speech on Realtime Marketing Opportunities. Comments

SES London 2013: How to Make the Most of Your Conference

ses-london-2013-logo Feb 6, 2013 - Whilst the world’s greatest athletes arrived last summer to compete in the London Olympics, this February will see Europe’s greatest search marketers congregate to share expertise and sharpen their skills during these must-attend sessions Comments

With 3 Stellar Keynotes, SES London 2013 Is Shaping Up

ses-london-2013-logo Jan 31, 2013 - The final conference agenda for SES London 2013, which has just been updated, features three keynote speakers who tackle the latest trends and challenges facing the online marketing industry, 36 sessions on hot topics, and 72 expert speakers. Comments

13 New Sessions Added to SES New York 2013

SES New York 2012 Keynote Panel Jan 25, 2013 - With 55 sessions on topics covering everything SEO, PPC, social, analytics, local, mobile, video, and much more, SES New York 2013 will once again be a must-attend event for marketers, advertisers, agencies, and business owners of all skill levels. Comments

Avinash Kaushik: Biz Optimization Across the Globe in 2012 [Video]

sessgfeatured Dec 24, 2012 - Google evangelist on how digital marketing differs across the West and Asia as well as opportunities for a new type of monetization. Comments

Happy Holidays From Incisive Media

shutterstock-119468578 Dec 24, 2012 - On behalf of the entire team at ClickZ and Incisive Media, we wanted to wish all of our readers Happy Holidays and a wonderful New Year's. Comments

SoLoMo in Asia and 2013 Mobile Predictions [Video]

solomo Dec 22, 2012 - Amobee and Gravitas execs talk SoLoMo and how mobile could drive better consumer engagement for retailers in this video. Comments

SEO and the Future of Search in India [Video]

clickzconnectfeatured Dec 19, 2012 - PageTraffic, Bruce Clay, and Web Marketing Academy execs shed light on search marketing practices in India. Comments

VIDEO: The Drive Towards Convergence Analytics

screen-shot-2013-04-01-at-5 Apr 2, 2013 - ClickZ's Melanie White catches up with Andrew Edwards from Efectyv Marketing to discuss the concept of convergence analytics. Comments

#SESNY Keynote: How Marketers Can Reach and Engage Audiences With Social TV

tv-everywhere Apr 1, 2013 - What's the reason for this marriage between TV and search? Comments

#SESNY: Activating the Social Search Dynamic

ses-ny-social-search Apr 1, 2013 - Dan Cristo, director of SEO innovation at Catalyst Online, and Duane Forrester, senior program manager at Bing, talk about how brands can rank higher in search results and better interact with customers. Comments

Optimizing Local Search Campaigns

tabletgrowth Apr 1, 2013 - How advertisers both large and small can target and optimize their local search campaign based on ever-changing consumer behavior. Comments

Four Paid Search Takeaways From #SESNY

ses-ny-efectyv Mar 29, 2013 - Convergence, mobile search, big data, and attribution were some of the hottest topics at SES New York. Comments

#SESNY: Optimizing Second Screen Engagement: Lessons for Brands From Twitter

Joel Lunenfeld Mar 28, 2013 - Twitter VP Joel Lunenfeld shares new data and examples that show where second screen activation is headed in 2013. Comments

#SESNY: Mobile Marketing: Connecting With Your Audience on the Move

mobile-marketing-ses-new-york-2013 Mar 28, 2013 - How can brands use mobile marketing to engage with their users, deliver additional value, and foster brand loyalty with a holistic mobile approach? Comments

#SESNY: ClickZ and Efectyv Marketing Reveal Inaugural Report on Convergence Analytics

ses-ny-efectyv Mar 26, 2013 - The digital marketing world has turned into a place where everybody is measuring everything, according to a report revealed by ClickZ and Efectyv Marketing at SES New York today. Comments

The Anatomy of a Successful B2B Social Marketing Campaign

b2bchalkboard Mar 20, 2013 - Jaw-dropping social campaigns are no accident; they're the result of an intentional, strategic framework that's both scalable and accountable. Comments

The Networking Guide to SES New York 2013 #SESNY

SES New York Meet the Experts Mar 18, 2013 - While the 60+ sessions on the agenda are reason enough to attend SES New York 2013, some of the greatest tips you may take home from the conference come after hours - during networking events with more than 100 speakers and your fellow attendees. Comments

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