What western social networking platforms can learn from Japan's Line
Asia

What western social networking platforms can learn from Japan's Line

8y Idris Nagri

What western social networking platforms can learn...

The Japanese messaging social app Line is widely used in the Asia-Pacific region and is now starting to make headway in the U.S. How does this company...

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How brands promoted themselves in the lead up to Alibaba's Singles Day
Asia

How brands promoted themselves in the lead up to Alibaba's Singles Day

8y Idris Nagri

How brands promoted themselves in the lead up to A...

Thousands of brands participate in Alibaba's e-commerce shopping holiday, Singles Day. Here is how ASOS, Xiaomi, and Zalora have found ways to stand o...

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The Rise and Rise of WeChat
Asia

The Rise and Rise of WeChat

9y Idris Nagri

The Rise and Rise of WeChat

There is a reason why Tencent's WeChat has 600 million users, and as it internationalizes, that figure is only set to increase. Read More...

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Siam Commercial Bank Turns to Stickers for Brand Engagement
Asia

Siam Commercial Bank Turns to Stickers for Brand Engagement

9y Sophie Loras

Siam Commercial Bank Turns to Stickers for Brand E...

A cute purple monkey has little to do with a major financial institution. However, Siam Commercial Bank has seen success on Line with its playful Nong...

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