Marketing News & Expert Advice
|
|
|
Tumblr
What Social Fragmentation Means for Marketers
May 17, 2013 - Just because the social fanbase is hanging out in different places, doesn't mean brands can't build effective campaign bridges between those fragmented audiences. Comments
Brooklyn Nets Pushes Its Digital Game
Oct 25, 2012 -
As excitement builds for the Brooklyn Nets first home game on November 1 and the borough prepares to welcome its first professional sports team since 1957, the Nets are hard at work rolling out digital content to engage Brooklynites, Nets fans and...
Comments
Tumblr Woos Brands With Analytics Showing How Content Spreads
Oct 4, 2012 -
Tumblr and Union Metrics today announced the launch of Tumblr's first analytics platform. Brands like Coca-Cola and Reese's Puffs have experimented on Tumblr.
Comments
Women Flock to Tumblr and Groupon in Europe
Jul 3, 2012 - Nearly 70 percent of Tumblr visitors in Europe were women in May. Comments
Coca-Cola Aims to Connect With Teens on Tumblr
May 25, 2012 -
Brand enlists singer Jason Derulo, other celebs to design themes that can be shared.
Comments
The Future Is Not Display Ads - It's Display Ads and Branded Content
May 3, 2012 - Our job as digital marketers and media buyers is to roll with the punches and find ways to make it work. Comments
Miami Marlins Add Latin Flavor to Social Presence
Apr 19, 2012 -
The team recently started a Tumblr to highlight "Miami Style" baseball.
Comments
ComScore: Social Universe Still Quickly Expanding
Feb 9, 2012 - Growth of newcomers Pinterest and Google+ show social category is still in flux. Comments
Coca-Cola's New Tumblr Shares Happiness
Jan 11, 2012 -
"Happiness Is" page is aimed at teen bloggers.
Comments
AddThis: Facebook Controls 52% of Online Sharing
Dec 13, 2011 - Meanwhile, Tumblr grew even faster than Twitter and continues to accelerate. Comments
GE Celebrates Tech and Science Discovery With Wonderground App
May 15, 2013 -
GE Wonderground, a new desktop and mobile game released for the iPhone last month, is designed to inform or reintroduce consumers to the 121-year-old company’s long history in science, design and industrial technology.
Comments
5 Social Media Contests to Complement Ad Campaigns
May 9, 2013 -
Whether you choose the social site that currently hosts the greatest number of your fans or the one you're most eager to infiltrate next, a social media contest will complement your ad campaigns.
Comments
Twitter Refines and Widens Ad Platform for U.S. Users
May 1, 2013 -
Twitter's self-serve ad platform is now available to all U.S. users, rather than just on an invitation-only basis.
Comments
Tumblr Turns to Mobile Ads as Pressure Mounts for Greater Revenue
Apr 29, 2013 -
Less than a year after Tumblr made the inevitable decision to place ads on its site, the company is now introducing sponsored posts to its mobile apps. During a trial period that will carry through the end of May, Tumblr’s mobile apps users will begin...
Comments
Oxygen Media Partners With Tumblr to Take Social TV Further
Apr 26, 2013 -
Tumblr and Oxygen will start to work together to bring user-made GIFs to its programming in real time. The move is aimed to further enhance the connection between television and social media.
Comments
Home Depot's Richard the Cat Mocks How-To Helpless Humans
Apr 25, 2013 -
The springtime campaign includes content on Tumblr, Facebook and Twitter, as well as a meme generator and Funny or Die videos.
Comments
Tumblr - Untapped Marketing Goldmine
Jan 29, 2013 -
A look at how small businesses are using Tumblr as a marketing and promotion tool.
Comments
Cinemax Uses GIFs for Digital Tie-In to Banshee Premiere
Jan 14, 2013 -
Premium cable channel Cinemax is seeking to keep viewers buzzing online about its new show Banshee-- a dark thriller from True Blood creator Alan Ball that premiered on Friday-by offering entire episodes online as a series of animated GIF's, a format...
Comments
Tiffany's Tumblr Showcases 175 Years of Jewels
Dec 5, 2012 -
The jeweler's new Tumblr will include content from various stages in its 175-year history.
Comments
Campbell Soup Trying to Attract Millenials With Digital Content
Nov 23, 2012 -
Campbell Soup Company has launched a new line of bold-flavored soups in microwaveable packaging and is trying to cultivate a whimsical, humorous personality for the line to attract Millennials.
Comments
MOST READ
COMMENTS
UPCOMING EVENTS
-
May 29-30, 2013
-
June 12-14, 2013
-
September 10-14, 2013
-
September 16-18, 2013
-
November 4-7, 2013
WEBINARS
- Reach More Customers - Expanding your campaigns and optimizing for Canada
May 22, 2013
1:00pm ET / 10:00am PT
- Know your Ambiguous Customer: Effective Multi-Channel Tracking
June 5, 2013
1:00pm ET / 10:00am PT
e-Learning Courses
White Papers
-
Beyond Last Touch: Understanding Campaign Effectiveness
Quantcast
May 20, 2013 -
Display Ad Clickers Are Not Your Customers
Quantcast
May 20, 2013 -
Six Things You Need To Know About Real-Time Advertising
Quantcast
May 20, 2013
Jobs
-
ACCOUNT EXECUTIVE
ACCOUNT EXECUTIVE (BusinessOnline) - San Diego COMPANY DESCRIPTION The digital world is rapidly evolving making it an exciting time... -
DIGITAL MARKETING ACCOUNT DIRECTOR
DIGITAL MARKETING ACCOUNT DIRECTOR (BusinessOnline) - San Diego https://www.smartrecruiters.com/BusinessOnline/72180171 COMPANY DESCRIPTION... -
Operational Manager
Operational Manager (Boost Media, Inc. (BoostCTR)) - San Francisco BoostCTR is an online solution that allows AdWords, adCenter...
|
|
|
Incisive Interactive Marketing LLC. 2013 All rights reserved.
55 Broad Street, 22nd Floor, New York, NY 10004 | Copyright and Licensing | Privacy Policy
