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    Possible Worldwide Names Managing Director, Greater China
    Agency Spotlight

    Possible Worldwide Names Managing Director, Greater China

    12y Idris Nagri

    Possible Worldwide Names Managing Director, Greate...

    WPP Digital agency recruits Eric Wong from TBWA Group's IntegerChina. Read More...

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    WPP Calls U.S. Indie Digital Agencies 'Overpriced'
    Display Advertising

    WPP Calls U.S. Indie Digital Agencies 'Overpriced'

    13y Idris Nagri

    WPP Calls U.S. Indie Digital Agencies 'Overpriced'

    Quarter is saved by "twin peaks" of digital and developing markets growth. Read More...

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    Vivaki Applies Smelling Salts to Drowsy Ventures Unit
    Marketing

    Vivaki Applies Smelling Salts to Drowsy Ventures Unit

    13y Idris Nagri

    Vivaki Applies Smelling Salts to Drowsy Ventures U...

    New director Alyson Hyder plans to go deeper in core areas of social, mobile, video, and data platforms. Read More...

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    WPP Digital Picks Up Rockfish Interactive
    Social

    WPP Digital Picks Up Rockfish Interactive

    13y Idris Nagri

    WPP Digital Picks Up Rockfish Interactive

    Arkansas shop has opened four new offices since '09. Read More...

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    WPP Looking to Buy Rockfish Interactive
    Media

    WPP Looking to Buy Rockfish Interactive

    13y Idris Nagri

    WPP Looking to Buy Rockfish Interactive

    Holding companies continue to zero in on digital shops. Read More...

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    Almondnet Spins Off Data Company
    Media

    Almondnet Spins Off Data Company

    13y Idris Nagri

    Almondnet Spins Off Data Company

    Datonics will sell behavioral data to DSPs and networks. Read More...

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    Digital to Attract 17 Percent of Global Ad Spend in 2011
    Ad Industry Metrics

    Digital to Attract 17 Percent of Global Ad Spend in 2011

    13y Idris Nagri

    Digital to Attract 17 Percent of Global Ad Spend i...

    Global digital ad investment will reach $100 billion by 2012, GroupM predicts. Read More...

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    GroupM: Digital's 2011 Ad Spend Share Larger than Predicted
    Media

    GroupM: Digital's 2011 Ad Spend Share Larger than Predicted

    13y Idris Nagri

    GroupM: Digital's 2011 Ad Spend Share Larger than ...

    Online expected to attract 17 percent of global ad spend this year. Read More...

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    WPP Creates Audience and Data Unit
    Media

    WPP Creates Audience and Data Unit

    13y Idris Nagri

    WPP Creates Audience and Data Unit

    Xaxis aims to offer advertisers audience-based solutions, rather than technologies. Read More...

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    What Digital Integration Means at Cannes
    Agency Spotlight

    What Digital Integration Means at Cannes

    13y Idris Nagri

    What Digital Integration Means at Cannes

    Function and dysfunction in agency-client relations. Read More...

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    WPP’s Media Innovation Group Names General Manager
    Marketing

    WPP’s Media Innovation Group Names General Manager

    13y Idris Nagri

    WPP’s Media Innovation Group Names General Manager

    Also, Virgin America taps Eleven and Mindshare and Organic make senior hires. Read More...

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    WPP Continues Brazilian Shopping Spree With Gringo
    Marketing

    WPP Continues Brazilian Shopping Spree With Gringo

    13y Idris Nagri

    WPP Continues Brazilian Shopping Spree With Gringo

    Ups investment ahead of World Cup and Olympics. Read More...

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    WPP Buys F.biz, Brazil Agency With Mobile Chops
    Marketing

    WPP Buys F.biz, Brazil Agency With Mobile Chops

    13y Idris Nagri

    WPP Buys F.biz, Brazil Agency With Mobile Chops

    Sao Paulo firm was founded in 1999 and employs 200. Read More...

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    Mobile Promise and Problems - Agency Execs Weigh In [Video]
    Media

    Mobile Promise and Problems - Agency Execs Weigh In [Video]

    13y Idris Nagri

    Mobile Promise and Problems - Agency Execs Weigh I...

    Mobile has come of age but numerous marketing challenges remain. Read More...

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    Exchange Buyers: Third-Party Data Costs Not Always Justified
    Media

    Exchange Buyers: Third-Party Data Costs Not Always Justified

    13y Idris Nagri

    Exchange Buyers: Third-Party Data Costs Not Always...

    First-party data is informing most exchange buys as opposed to third-party data. Read More...

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    WPP Takes Major Stake in Vice
    Media

    WPP Takes Major Stake in Vice

    13y Idris Nagri

    WPP Takes Major Stake in Vice

    The holding company made a major investment in Vice Media, best known for Vice Magazine. Read More...

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    WPP to Buy Vietnam Digital Agency
    Media

    WPP to Buy Vietnam Digital Agency

    13y Idris Nagri

    WPP to Buy Vietnam Digital Agency

    Ho Chi Minh City shop employs 25. Read More

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    WPP Launches First All-Digital Network, Possible Worldwide
    Marketing

    WPP Launches First All-Digital Network, Possible Worldwide

    13y Idris Nagri

    WPP Launches First All-Digital Network, Possible W...

    Trevor Kauffman to lead interactive group consisting of Schematic, Bridge Worldwide, BLUE, and Quasar. Read More...

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    WPP Buys Blue State Without Key Obama Digital Staff
    Marketing

    WPP Buys Blue State Without Key Obama Digital Staff

    13y Idris Nagri

    WPP Buys Blue State Without Key Obama Digital Staf...

    The firm that made its name through its work with the Obama campaign comes into the WPP fold without key Obama team online ad staff. Read More...

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    Pepsi, Microsoft Say No One Social Agency Meets All Needs
    Social

    Pepsi, Microsoft Say No One Social Agency Meets All Needs

    14y Idris Nagri

    Pepsi, Microsoft Say No One Social Agency Meets Al...

    Corporate brand marketers are becoming more sophisticated about choosing social media agencies. Read More...

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    Hulu to Launch Video Ad Choice September 15
    Media

    Hulu to Launch Video Ad Choice September 15

    14y Idris Nagri

    Hulu to Launch Video Ad Choice September 15

    Hulu, Yahoo, and AOL are prepping launch of the video ad format developed with VivaKi, to be ready September 15. Read More...

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    Brazil World Cup, Olympics Fueling Digital Agency Investment
    Marketing

    Brazil World Cup, Olympics Fueling Digital Agency Investment

    14y Idris Nagri

    Brazil World Cup, Olympics Fueling Digital Agency ...

    Brazil's market growth and big sporting event plans may be prompting a slew of recent digital acquisitions by agency holding companies. Read More...

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