May 22, 2015 - This TV-centric week, brands tweeted about the Red Nose Day charity event as well as The Late Show with David Letterman and Mad Men, both of which aired their final episodes. Comments
May 21, 2015 - Consumers can now text without getting their smartphones dirty, thanks to the Bluetooth-enabled trays KFC Germany premiered during the chain's new location openings. Comments
May 19, 2015 - Taco Bell's April launch in Japan was a major brand fail and reinforced the importance of ensuring a localized approach when entering new markets across the Asia Pacific region. Comments
Mar 3, 2015 - At this week's Mobile World Congress, Pizza Hut and Visa rolled out plans for a connected car that allows users to order, pay, and have pizza delivered right to their cars using beacon technology. Comments
Mar 25, 2014 - The brand is drumming up excitement for the debut of its breakfast menu on March 27 by distributing phones that will receive calls and text messages about missions and prizes. Comments
Mar 10, 2014 - The brand is working with Chaotic Moon Studios to develop a table from which customers can place orders with the help of their mobile devices and it has released a video to tease the concept. Comments
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT