Offers stickers and rewards to GetGlue users.
Real-time data and commentary on the big game commercials.
Social activity involving the video dropped, but the video still had lots of views.
The romantic customizable campaign also includes a live YouTube event.
Pro-choice groups ran Twitter and Google ads, while the abortion topic heated up social media sites this week.
Despite a request to suspend privacy policy plans, Google said it would proceed with its agenda.
AOL sticks with Yahoo for real-time bidding in mega display ad agreement.
Set to launch this summer, the streaming network will offer pre-roll and brand integration offerings.
Partnership offers game watchers a $5 rebate on pizzas.
A $40M empire strives for online version of physical store experiences.
AdTruth and other device fingerprinting companies see opportunity in Do-Not-Track.
Even as Android gains share, CTRs fall. Meanwhile iOS has seen steadily rising response rates.
Increase in ads per page helped propel 69 percent year-over-year growth, according to S-1 filing.
Adriana Lima and Matthew Broderick help automotive brands dominate online before the big game.

February 15, 2012
1:00pm EST / 10:00am PST
February 22, 2012
1:00pm EST / 10:00am PST