24/7 Media said it will continue to represent exclusively all national online advertising for MapQuest’s mapping and destination information Web site. In addition, 24/7 Media will provide international sales representation through its international networks 24/7 Media Europe and 24/7 Media Asia.
“24/7 Media has been a critical part of MapQuest.com’s success,” said Michael Crosson, vice president, advertising at MapQuest.com. “Its sales team excels at creating innovative advertising packages that deliver high-impact results for both MapQuest.com and our clients. This has led to long term advertising relationships, so it was natural for us to extend our agreement.”
As the anchor site on 24/7 Media’s Travel Channel, MapQuest.com delivers more than three million unique users each month.
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