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    24/7 Media Signs Two-Year Pact With MapQuest.com

    New York City-based 24/7 Media Inc. signed MapQuest.com to an expanded, two-yearglobal advertising sales services agreement.

    Author Date published May 18, 1999 Categories

    New York City-based 24/7 Media Inc. signed MapQuest.com to an expanded, two-year global advertising sales services agreement.

    24/7 Media said it will continue to represent exclusively all national online advertising for MapQuest’s mapping and destination information Web site. In addition, 24/7 Media will provide international sales representation through its international networks 24/7 Media Europe and 24/7 Media Asia.

    “24/7 Media has been a critical part of MapQuest.com’s success,” said Michael Crosson, vice president, advertising at MapQuest.com. “Its sales team excels at creating innovative advertising packages that deliver high-impact results for both MapQuest.com and our clients. This has led to long term advertising relationships, so it was natural for us to extend our agreement.”

    As the anchor site on 24/7 Media’s Travel Channel, MapQuest.com delivers more than three million unique users each month.

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