Groupon announced today that 25 percent of all purchases in December 2011 were bought on mobile devices.
In addition, the web-based daily deals company’s mobile app user base tripled last year compared to 2010. Groupon said it has more than 9 million users of its app, which was launched in March 2010. For comparison, Foursquare – which is a mobile-focused company that debuted its app a year earlier – has 15 million users.
In a press release highlighting year over year growth for mobile usage, Groupon said merchants have gotten on board as well. According to the Chicago-based brand, 12,000 retailers are using its merchant mobile app to record voucher redemptions.
At the same time, the lion’s share of Groupon’s business is still done online. It has well over 115 million email subscribers.
According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranked their company’s current communication infrastructure as 'cutting-edge' or 'good.'
President Trump's digital savvy isn't limited to social media. As it turns out, the Trump Organization owns thousands of domain names, possibly even more than 10,000.
According to Matt Hoggatt, CEO of mobile audience network ReachMobi, there are rich opportunities in the realm of mobile web, if only mobile companies knew how to realize the platform’s potential. We caught up with Matt for a glimpse into the future of mobile web, and to find out what web push notifications have to offer marketers.
Last week, a panel of ecommerce and mobile experts joined together for a webinar to discuss key topics surrounding the mobile app ... read more