What are the most important skills for someone leading a marketing team? Speakers from the Academy of Digital Business Leaders share the three skills that, in their experience, are essential for a marketing leader to succeed.
Join the Academy of Digital Business Leaders (the ADBL) on Tuesday, November 10 at 16:00 GMT for their latest webinar, where Sarah Speake, CMO at Clear Channel, will be examining what skills marketing leaders need to inspire a successful team in the digital age. More speakers will be announced shortly.
The role of marketing is constantly evolving and marketing leaders must keep ahead of the latest technology and consumer trends to remain relevant and effective. Technical skills are not enough; a new mindset is also required.
But what are the most important skills for someone leading a marketing team? The ADBL’s speakers have been asked to share the three skills that, in their experience, are essential for a marketing leader to succeed.
Some of the areas that they’ll cover include:
The speakers will be taking questions from the audience in a live Q&A during the webinar, so please bring along any questions that you have or email them ahead of time.
You can also watch last month’s webinar, “The 3 secrets of building a world class marketing team” with experienced leaders from John Lewis, Lastminute, Pan-Macmillan and Zipcar.
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