More NewsA bid for Aegis

A bid for Aegis

An unknown entity, probably an agency holding company, has approached Aegis -- which contains the Isobar network's iProspect, Carat Fusion and numerous other interactive businesses -- with a a bid worth 140 pence per share , or U.S

An unknown entity, probably an agency holding company, has approached Aegis — which contains the Isobar network’s iProspect, Carat Fusion and numerous other interactive businesses — with a a bid worth 140 pence per share, or U.S. $2.8 billion.

UPDATE (by Pamela Parker): The WSJ is reporting that the previously unnamed entity is Publicis.

Related Articles

By drawing stars like Kim Kardashian, Facebook Watch could be a real rival for YouTube

More News By drawing stars like Kim Kardashian, Facebook Watch could be a real rival for YouTube

22h Emily Alford
How to measure a multi-channel marketing strategy

Digital Marketing How to measure a multi-channel marketing strategy

3m Tereza Litsa
The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

4m Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

11m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

1y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

2y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

2y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

2y Al Roberts