Another downward trending forcast, this time from eMarketer. The research firm has removed a digit from its 2009 interactive advertising spend forecast.
eMarketer’s predicting 8.9 percent growth in ad spend next year, as opposed to the double-digit call they (and most other firms) were making last summer – in their case, 14.5 percent.
Glum? You shouldn’t be. Growth is growth. You’d rather be working in financial services or the auto industry and experience negative growth? Times are tough all over, but up is still up.
Hey wannabe poets who are too lazy to actually write anything down or think of a decent rhyme for zenith*, I have the perfect online tool for you…
How can digital banking teams offer mobile banking services that exceed customer needs and expectations? This was a key theme addressed by researchers of Forrester's 2016 Global Mobile Banking Functionality Benchmark report.
Twitter has announced it will now let any of its users apply for the much sought after blue badge of verification.
That didn’t take long. With usage soaring and brands jumping to capitalize on the popularity of Pokémon Go, the CEO of Niantic, the company ... read more