Brazil experienced an increase of over one million active home Internet users in November, according to data from Nielsen//NetRatings.
Gains in the 10 countries tracked come to 6.1 million active home users, a 1.88 percent increase from October. The largest increases occurred in Brazil (8.53 percent); France (7.37 percent); and Spain (4.04 percent).
The U.K. (-1.88 percent); Germany (-1.03 percent); and Japan (-0.69 percent) each experienced a drop in the number of active home Internet users in November over the previous month.
Nielsen//NetRatings uses a sampling methodology applied worldwide, which allows for data aggregation on a regional and global basis.
|Worldwide Active Home Internet Universe, November 2006|
|Source: Nielsen//NetRatings, 2007|
It’s been quite a week for Pokémon Go, and so we’ve attempted to compile all the stats marketers need to know. The past week was all about Pokémon Go in ... read more
The Asia Pacific region is expected to overtake North America this year as the world's biggest market for digital advertising spend, according to a report from Strategy Analytics.