Active Home Web Use by Country, August 2006

There was an overall increase in active Web users in August, with incremental growth in all 10 countries tracked by Nielsen//NetRatings except for the U.K.

The number of active home users went up across the board, with the largest percentage of increase taking place in France. The country experienced 6.95 percent growth in August. Brazil also added 248,511 users, a 1.86 percent growth over July.

The U.K. dipped less than half a percentage point (-0.39 percent), a loss of 93,751 users during calendar month.

Nielsen//NetRatings uses a sampling methodology applied worldwide, which allows for data aggregation on a regional and global basis.

Active Home Internet Users by Country, July and August 2006

Country

July
2006

August
2006

Change (%)

One-Month Difference

Australia

10,564,359

10,644,788

0.76

80,429

Brazil

13,392,663

13,641,174

1.86

248,511

France

17,685,384

18,914,885

6.95

1,229,500

Germany

32,983,727

33,129,089

0.44

145,362

Italy

16,451,003

16,544,902

0.57

93,899

Japan

43,519,804

44,520,096

2.30

1,000,292

Spain

11,777,911

11,803,428

0.22

25,517

Switzerland

3,717,315

3,807,822

2.43

90,507

United
Kingdom

24,286,031

24,192,280

-0.39

-93,751

United
States

144,358,578

145,228,368

0.60

869,790

Total

318,736,775

322,426,832

1.16

3,690,057

Source: Nielsen//NetRatings, 2006

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