More NewsAdForce Expands Serving Capacity

AdForce Expands Serving Capacity

AdForce Inc. a provider of centralized,outsourced ad management and delivery services, completed its Cupertino DataCenter, which increases the company's ad delivery capacity to more than 450million per day.

AdForce Inc. a provider of centralized, outsourced ad management and delivery services, completed its Cupertino Data Center, which increases the company’s ad delivery capacity to more than 450 million per day.

In addition, AdForce said it has increased its bandwidth to 450 megabits per second and storage capacity to 10 terabytes.

The company said the new center’s design is based on its existing data center in Costa Mesa, creating a distributed architecture model that allows AdForce to serve ads efficiently and quickly to thousands of sites at once, “faster than most of these sites can serve the Web pages themselves.”

The Cupertino Data Center is the first step in AdForce’s plans to expand its capacity by strategically locating data centers nationwide and in Europe and Asia. AdForce also plans to geographically distribute image cache stations throughout the world, co-locating the content distributors and the image delivery centers.

“AdForce can grow its capacity without rearchitecture or massive software changes, which equates to seamless feature and performance upgrades for our customers,” said Harish Rao, executive vice president for operations and technology.

The new Cupertino Data Center has 7×24 availability, with real-time monitoring of ad delivery application, network traffic, Internet connections and the data center room environment. The infrastructure, with multi-threaded software running on Enterprise class Sun Microsystems servers and Cisco networking equipment, connects to MCI, UUNet, CW, Internap and SAVVIS backbones via multiple T-3 lines.

Related Articles

The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

1w Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

7m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

1y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

1y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

1y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

1y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

1y Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

1y Al Roberts