AdTraffickers.com Launches to Handle Back-End Duties
AdTraffickers.com launched as a newservice to online publishers, aimed at handling all of the back-office dutiesof advertising: posting creative, report generation and inventory management.
AdTraffickers.com launched as a newservice to online publishers, aimed at handling all of the back-office dutiesof advertising: posting creative, report generation and inventory management.
AdTraffickers.com launched as a new service to online publishers, aimed at handling all of the back-office duties of advertising: posting creative, report generation and inventory management.
AdTraffickers.com said it concentrates on the “sell-side” and works primarily with online publishers. The traffic departments of the buy side will interact with AdTraffickers.com and with people who are s dedicated to ensuring that online campaigns run smoothly and to the letter of insertion orders.
“While the selling and serving industries have enjoyed enormous growth and popularity, the online publisher is still resource strapped when it comes to handling the post-sale tasks,” said Mark London, founder and chief executive officer of AdTraffickers.com.
“We allow the publisher to concentrate on content and sales efforts, while working with the ad sales staff and ad server companies to make the publisher’s life easier.”
AdTraffickers.com utilizes both DoubleClick DART and AdForce for Publishers. Clients at launch include CarStation.com, EquityCity.com and Visto.com.
More about:
Lucy helps organizations leverage knowledge for in... View Tech Talk
TVSquared is the global leader in cross-platform T... View Tech Talk
Grata is a B2B search engine for discovering small... View Tech Talk
Streaming has become a staple of US media-viewing ... Download Now
Data is the lifeblood of so many companies today. ... Download Now
This report documents the findings of a Fireside c... Download Now
Customers decide fast, influenced by only 2.5 touc... Download Now
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceData is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...
View resourceThis report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...
View resourceCustomers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceMarketers today need to thoughtfully select visuals that align with their content, boost SEO performance and drive ROI Read More...
View articleHow the sunglasses giant created subconscious brand recall value with music festival-goers through the power of strategic partnerships and experientia...
View articleIn life, as much as on LinkedIn (or Facebook, Twitter, etc.) people and brands who blabber on about themselves become annoying and best avoided, soone...
View articleBuilding trust in your brand is hard enough. Now take a situation where your audience is so cynical of your product offering some of them even call fo...
View articleThere is room for better lead capturing as ABM evolves in a cookieless world Read More...
View articleTop-of-mind action points that will be valuable to challenger brand marketing for the rest of 2021 and 2022 Read More...
View articleOmnichannel marketing presents an opportunity to marketers but requires better use of data Read More...
View articleThe dark horse your business needs to outperform competition and win at search Read More...
View article