More NewsAmerican Airlines Signs Sponsorship Pact With Quote.com

American Airlines Signs Sponsorship Pact With Quote.com

Quote.com Inc. saidAmerican Airlines signed to sponsor its online financial News Center,a service that brings breaking industry news to viewers throughout the day.

Quote.com Inc. said American Airlines signed to sponsor its online financial News Center, a service that brings breaking industry news to viewers throughout the day.

American Airlines said it chose to sponsor the Quote.com News Center in support of the launch of its redesigned Web site, AA.com. Spending was not disclosed.

Quote.com’s News Center monitors news sources for any information that may affect the market, and provides customized, at-a-glance summaries of breaking headlines on the Quote.com homepage.

The Quote.com News Center consists of the Market Update and Market Wrap segments, as well as the Research Center and Economic Indicators, which are updated throughout the day. The Investor Almanac, also part of the News Center, is updated twice monthly, and provides historical market information that relates to current market activity.

“As part of our efforts to target specific segments, Quote.com was a strong choice to reach customers ready and willing to conduct online transactions,” said James Hering, management supervisor with Temerlin McClain–American’s online agency. “The Quote.com customer represents an important audience for the products and services offered through AA.com.”

Quote.com, founded in 1993, delivers customized solutions for companies that provide stock quotes; detailed market data on equities; options; commodity futures; mutual funds, bonds; real-time business news, market analysis, fundamental financial (balance sheet) data, and company profiles. The company serves over 300,000 registered users at its site, and millions of users through its network of affiliates and partners across the Internet.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts