No, not that Java. For a recent survey of e-commerce habits, Computer Economics interviewed 74 people during the morning commute at a California coffeehouse.
The respondents were asked: “What do you want from the Internet it does not currently provide?” The two most frequent responses were better searching capabilities and more security for online purchases.
The survey also found that men are out-shopping women on the Internet two-to-one. Although men and women spend approximately the same amount each time they shop.
Men use online maps 10 percent less frequently than women, Computer Economics found, and 76 percent of women use Yahoo compared to 64 percent of men.
The survey was taken by 74 people ranging in age from 18 to 75 with annual household incomes ranging from $30,000 to above $100,000. Fifty-one percent were female, 49 percent male.
Businesses near ‘PokeStops’ are enjoying a huge surge in footfall due to the popularity of Pokémon Go, according to our first major ... read more
An effective content marketing strategy needs to be customised to the demands of each industry. Here are five tips to increase your ... read more
We put China and United States head to head on smartphone sales and smartphone penetration; 4G subscribers; 4G coverage and speed; mobile internet users and m-commerce; to find out where the world’s biggest m-commerce opportunity lies.
New stats suggest that retailers are improving their customer retention rates, so is this the result of a focus on the customer ... read more