Digital MarketingEmail MarketingApplied Information Group

Applied Information Group

Applied Information Group is a PC-based e-service bureau and software developer for database management, e-marketing, and direct mail applications.

Applied Information Group is a PC-based e-service bureau and software developer for database management, e-marketing, and direct mail applications.

Services offered by Applied Information Group include database development, merge/purge, list fulfillment, modeling/ enhancement, and bulk email delivery.

  • Database development — Develop and maintain a database combining email and postal data, which can add and subtract data elements in real time.
  • Merge/purge — Identify and eliminate duplicates and nondeliverable addresses.
  • List fulfillment — Maintain the database by updating it monthly or quarterly.
  • Modeling/enhancement — Understand clients’ objectives to conduct analysis with an experienced understanding of direct marketing dynamics.
  • Bulk email delivery.

Other services include the development of in-house software. The in-house software can be created to implement new features to support users needs and requirements. New projects for clients have been designed around their objectives to produce results.

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