Applied Information Group is a PC-based e-service bureau and software developer for database management, e-marketing, and direct mail applications.
Services offered by Applied Information Group include database development, merge/purge, list fulfillment, modeling/ enhancement, and bulk email delivery.
- Database development — Develop and maintain a database combining email and postal data, which can add and subtract data elements in real time.
- Merge/purge — Identify and eliminate duplicates and nondeliverable addresses.
- List fulfillment — Maintain the database by updating it monthly or quarterly.
- Modeling/enhancement — Understand clients’ objectives to conduct analysis with an experienced understanding of direct marketing dynamics.
- Bulk email delivery.
Other services include the development of in-house software. The in-house software can be created to implement new features to support users needs and requirements. New projects for clients have been designed around their objectives to produce results.
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