More NewsArtToday.com in 10 Million Impression Deal With Yahoo!

ArtToday.com in 10 Million Impression Deal With Yahoo!

IMSI signed an advertising deal with Yahoo! that guarantees 10 million impressionsfor its ArtToday.com site.

IMSI signed an advertising deal with Yahoo that guarantees 10 million impressions for its ArtToday.com site.

“Yahoo guaranteed that this deal will put our visual content site, ArtToday.com in front of 10 million Internet users,” said Bob Mayer, executive vice president of worldwide sales and marketing for IMSI (International Microcomputer Software Inc.), a software developer and creator of a visual content and graphics portal. “Conservatively, this could translate into thousands of new customers for ArtToday.com.”

According to the agreement, anyone who visits Yahoo and performs a search for the words clipart, fonts, or desktop publishing will be presented with an animated GIF banner promoting ArtToday.com. By clicking on the banner, the visitor will be routed directly to the ArtToday.com web site. Financial terms of the agreement were not disclosed.

ArtToday.com is a subscription-based online provider of visual content offering more than 750,000 unique pieces of clip art, Web art, photos and fonts. The site has more than 50,000 subscribers paying $29.95 a month for unlimited access to the royalty free images.

IMSI’s product line also includes ClipArt.com, and BarrysClipArt.com, and a variety of retail products sold within the MasterClips Premium Image Collection and a new corporate intranet solution, MasterClips Image Server.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

2w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts