Audio Book Club Inc. signed an online marketing agreement to become the exclusive audiobook seller for Cox Interactive Media and its network of sites.
Cox Interactive Media’s sites include local content sites that are designed specifically for a city, such as www.accessatlanta.com and www.bayinsider.com for the Atlanta and San Francisco areas. Each site contains information on local events, music, restaurants, TV listings, sports, shopping, and weather. Financial arrangements were not disclosed.
Collegeclub.com is devoted to college-related content made by students for students.
“We continue to seek and enter into advertising agreements with sites that represent significant value in terms of advertising Audio Book Club to the appropriate target markets,” said Norton Herrick, chairman and CEO of Audio Book Club. “Both Cox Interactive Media and College Club, USA accomplish this objective.”
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