Nokia Rolls Out $99 Phones With Microsoft Software in U.S.
Media

Nokia Rolls Out $99 Phones With Microsoft Software in U.S.

12y Anna Maria Virzi

Nokia Rolls Out $99 Phones With Microsoft Software...

Microsoft ties big mobile hopes to new device. Read More...

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Macy's Builds 'Social' Community for Customers
Social

Macy's Builds 'Social' Community for Customers

12y Anna Maria Virzi

Macy's Builds 'Social' Community for Customers

In Star Advisor program, retailer offers $5 monthly reward to active participants of its online community. Read More...

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BabyCenter CEO Tina Sharkey Resigns
Media

BabyCenter CEO Tina Sharkey Resigns

12y Anna Maria Virzi

BabyCenter CEO Tina Sharkey Resigns

Johnson & Johnson demonstrated that a CPG company can be a successful publisher. Read More...

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SES NY 2012 Live Blog: Automating Social Media
Automation

SES NY 2012 Live Blog: Automating Social Media

12y Anna Maria Virzi

SES NY 2012 Live Blog: Automating Social Media

At SES NY, marketers discuss pros and cons of using tools to automate communications on social platforms. Read More...

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Wanted: Data Scientist With a Human Touch
Marketing

Wanted: Data Scientist With a Human Touch

12y Anna Maria Virzi

Wanted: Data Scientist With a Human Touch

The race to obtain better insights about customers and prospects is in large part a recruiting game. Read More...

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Youku to Acquire Tudou in $1B Deal
Marketing

Youku to Acquire Tudou in $1B Deal

12y Anna Maria Virzi

Youku to Acquire Tudou in $1B Deal

Two online video sites in China to merge, expanding reach and reducing expenses. Read More...

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What Does Apple's New iPad Mean for Marketing?
Media

What Does Apple's New iPad Mean for Marketing?

12y Anna Maria Virzi

What Does Apple's New iPad Mean for Marketing?

Digital marketers size up the new device. Read More...

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Social TV - Teaching an Old Medium New Tricks
Marketing

Social TV - Teaching an Old Medium New Tricks

12y Anna Maria Virzi

Social TV - Teaching an Old Medium New Tricks

Can TV be a social sharing experience that also involves brands? Read More...

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How Unilever Connects With Hispanics on Facebook
Marketing

How Unilever Connects With Hispanics on Facebook

12y Anna Maria Virzi

How Unilever Connects With Hispanics on Facebook

Q&A: The brand's multicultural marketing director shares three best practices for building community. Read More...

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'Covert Affairs' Star Shares Tips for Social TV
Marketing

'Covert Affairs' Star Shares Tips for Social TV

12y Anna Maria Virzi

'Covert Affairs' Star Shares Tips for Social TV

Christopher Gorham says some people should avoid social networks. [Video] Read More...

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Why Facebook Storefronts Fail
Social

Why Facebook Storefronts Fail

12y Anna Maria Virzi

Why Facebook Storefronts Fail

Executives from startups contend that commerce can succeed on social networks, but requires new approaches. Read More...

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News Sites Lag Facebook, Google in Ad Targeting
Data insights

News Sites Lag Facebook, Google in Ad Targeting

12y Anna Maria Virzi

News Sites Lag Facebook, Google in Ad Targeting

Pew Research Center also identifies other missed revenue opportunities for news sites. Read More...

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Marketers Warn Against Facebook Fatigue
Social

Marketers Warn Against Facebook Fatigue

12y Anna Maria Virzi

Marketers Warn Against Facebook Fatigue

At Social Media Week, JWT execs say hyper personalization and other factors could work against brands and social networks alike. Read More...

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GE Puts Creative Spin on Data in Advertisements
Media

GE Puts Creative Spin on Data in Advertisements

12y Anna Maria Virzi

GE Puts Creative Spin on Data in Advertisements

A story of two product lines, told through the elegant use of data. Read More...

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ClickZ's Game Day Coverage of the Super Bowl Ads
Media

ClickZ's Game Day Coverage of the Super Bowl Ads

12y Anna Maria Virzi

ClickZ's Game Day Coverage of the Super Bowl Ads

Real-time data and commentary on the big game commercials. Read More...

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VW's 'Bark Side' Ad Loses Social Momentum
Media

VW's 'Bark Side' Ad Loses Social Momentum

12y Anna Maria Virzi

VW's 'Bark Side' Ad Loses Social Momentum

Social activity involving the video dropped, but the video still had lots of views. Read More...

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Super Bowl 2012 Ads: 3 Trends to Watch
Marketing

Super Bowl 2012 Ads: 3 Trends to Watch

12y Anna Maria Virzi

Super Bowl 2012 Ads: 3 Trends to Watch

In advertising, what a difference two years makes. Read More...

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JC Penney Promotes New Sales Strategy
Ecommerce

JC Penney Promotes New Sales Strategy

12y Anna Maria Virzi

JC Penney Promotes New Sales Strategy

Retailer's multi-channel ad campaign attempts to wean consumers from roller coaster of weekly sales promotions and coupons. Read More...

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Top 20 U.S. Web Properties: Google Surges Past Yahoo
Audience

Top 20 U.S. Web Properties: Google Surges Past Yahoo

12y Anna Maria Virzi

Top 20 U.S. Web Properties: Google Surges Past Yah...

Amazon, Federated Media also see big gains in audience by year's end, comScore Media Metrix reports. Read More...

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SOPA Protestors vs. Chris Dodd: Democracy Wins
Marketing

SOPA Protestors vs. Chris Dodd: Democracy Wins

12y Anna Maria Virzi

SOPA Protestors vs. Chris Dodd: Democracy Wins

Inside the Beltway, special interests see their influence and power erode, tweet by tweet. Read More...

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Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011
Audience

Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011

12y Anna Maria Virzi

Tablet Visitors Spent 54% More Than Smartphone Vis...

On e-commerce sites, purchases on a tablet averaged $123, an Adobe study found. Read More...

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CES 2012: Connected Consumers, Connected Homes
Marketing

CES 2012: Connected Consumers, Connected Homes

12y Anna Maria Virzi

CES 2012: Connected Consumers, Connected Homes

What the newest products and trends in consumer technology mean for marketers. Read More...

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Google Gmail Scores Big Customer Win
Email

Google Gmail Scores Big Customer Win

12y Anna Maria Virzi

Google Gmail Scores Big Customer Win

Move challenges Microsoft's Outlook corporate messaging software; email service providers appear to be safe. Read More...

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By the Numbers: 14 Stats About the Year of Mobile and Social
Marketing

By the Numbers: 14 Stats About the Year of Mobile and Social

12y Anna Maria Virzi

By the Numbers: 14 Stats About the Year of Mobile ...

2011 turned out to be a blockbuster year for e-commerce, mobile, and social networks - and Rebecca Black and Lady Gaga, too. Read More...

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Amazon Rates High for Satisfaction; Netflix Records Biggest Decline
Data insights

Amazon Rates High for Satisfaction; Netflix Records Biggest Decline

12y Anna Maria Virzi

Amazon Rates High for Satisfaction; Netflix Record...

The Gap, ToysRUs, and Overstock.com get low scores from customers in Foresee Results online holiday report. Read More...

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2011: Best and Worst in Holiday Marketing on YouTube
Marketing

2011: Best and Worst in Holiday Marketing on YouTube

12y Anna Maria Virzi

2011: Best and Worst in Holiday Marketing on YouTu...

Ads for Apple Siri and U.K. retailer John Lewis charm video viewers while FedEx gets trashed for a delivery gone bad. Read More...

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Pura Vida: 7 Marketing Lessons From Costa Rica
Marketing

Pura Vida: 7 Marketing Lessons From Costa Rica

12y Anna Maria Virzi

Pura Vida: 7 Marketing Lessons From Costa Rica

A strong ethos for customer service and a passion for the good life are a recipe for success. Read More...

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