Tumbleweed Unveils Anti-Spam Service
Email

Tumbleweed Unveils Anti-Spam Service

21y Barry Stamos

Tumbleweed Unveils Anti-Spam Service

Messaging security vendor Tumbleweed Communication announces an anti-spam service that builds on the capabilities of the company’s Secure Mail 5.5 sof...

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Secure Your Competitive Advantage in 2003
Email

Secure Your Competitive Advantage in 2003

21y Barry Stamos

Secure Your Competitive Advantage in 2003

Barry offers steps to chart a strategic course for the new year. Read More...

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New Year’s Resolution: Build a Successful Email Program
Email

New Year’s Resolution: Build a Successful Email Program

21y Barry Stamos

New Year’s Resolution: Build a Successful Email Pr...

An effective email program starts with a firm foundation. Read More...

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Email: Remove the Stumbling Blocks
Email

Email: Remove the Stumbling Blocks

21y Barry Stamos

Email: Remove the Stumbling Blocks

What you need to know and do to get started with email marketing. Read More...

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The Value of a Value Proposition
Email

The Value of a Value Proposition

21y Barry Stamos

The Value of a Value Proposition

Use email to drive traffic to a destination where your value proposition is housed. Read More...

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Email and Search: A Powerful Combination
Email

Email and Search: A Powerful Combination

21y Barry Stamos

Email and Search: A Powerful Combination

Email's a powerful lure for motivated shoppers but only a first step in the buying cycle. If customers are still searching when they get to your site,...

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’Best’ Customers: More Profitable Relationships
Email

’Best’ Customers: More Profitable Relationships

22y Barry Stamos

’Best’ Customers: More Profitable Relationships

Remember good, old fashioned customer service? Handle it with email -- with three proven methods. Read More...

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Buy Versus Build: Branded Daily Emails?
Email

Buy Versus Build: Branded Daily Emails?

22y Barry Stamos

Buy Versus Build: Branded Daily Emails?

Barry’s last column shed light on low-cost, high-impact marketing through the use of branded templates. This week, Barry follows up with answers to th...

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Brand-Aid for Everyday Email
Email

Brand-Aid for Everyday Email

22y Barry Stamos

Brand-Aid for Everyday Email

A simple, effective, inexpensive, powerful branding tool hardly anyone uses. Read More...

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Six Ways to Build an Opt-In List (From Zero)
Email

Six Ways to Build an Opt-In List (From Zero)

22y Barry Stamos

Six Ways to Build an Opt-In List (From Zero)

Small steps, big returns. You’d be marketing by email but you don’t have a list? So much for that excuse. Read More...

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Breakthrough Marketing
Email

Breakthrough Marketing

22y Barry Stamos

Breakthrough Marketing

If it’s not segmented, targeted, and data-driven, it’s spam -- no matter what the medium. Read More...

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Delighted to Receive Your Ad!
Email

Delighted to Receive Your Ad!

22y Barry Stamos

Delighted to Receive Your Ad!

Advertising failure rate: 97 percent. Beat the odds with permission-based email. Read More...

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Data: The Missing Link
Email

Data: The Missing Link

22y Barry Stamos

Data: The Missing Link

Don't be afraid to collect data from your customers. It could be the most important tool you have. Read More...

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Need Leads? Put Your Site to Work
Email

Need Leads? Put Your Site to Work

22y Barry Stamos

Need Leads? Put Your Site to Work

Your Web site’s not even trying to capture leads or build your opt-in email list? Encourage opt in through your site. Here’s how. Read More...

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