First of a series of reports on holiday shopping finds that 63 percent of shoppers surveyed relied on brand awareness in making e-commerce purchases. ...
View articleWhile a federal judge orders AOL to stop distributing version 6.0 , AOL Time Warner uses the buzz surrounding the first movie installment of The Lord ...
View articleCable TV and broadband ISP seeks out a real-world marketing presence and signs a deal with electronics chain store retailer Best Buy. Read More...
View articleAudible.com, trying to be heard above the roar of the crowd, signs a marketing pact with Cyberian Outpost. Read More...
View articleSan Francisco-based company also announces auction for patents, business operations and other fixed assets, signs letter of intent to sell e-mail mark...
View articleYellowPages.com is the first to transition to the new service; 24/7 also is launching a suite of optimization tools for use with its new Connect Ad Ma...
View articleThe portal signs a pact with MovieTickets.com to let visitors buy tickets online, and in some cases print them out at home. Read More...
View articleThe troubled e-commerce company, bought out by its founder, launches a new marketing campaign aimed at competing on the price front. Read More...
View articleGoldman Sachs reduces forecast for both e-commerce and new media companies as it expects online advertising to decline by 8 percent year over year. Re...
View articleThe search operation abandons its comparison shopping effort, cuts staff and names a MyFamily.com exec as the new boss. Read More...
View articleBut proper marketing to this consumer segment will be key, says a new studythat predicts $10 billion in teen spending online by the year 2005. Read Mo...
View articleA three-year marketing deal will promote the theater ticketing service on thenew Concierge Services page and throughout the travel site. Read More...
View articleA new promotion involves an e-mail campaign aimed at signing up users for the pre-paid spending card, Visa Buxx. Read More...
View articleNextCard signs a co-marketing deal with CompuCredit to offer credit cards to"under served consumer segments" via the Internet. Read More...
View articleUPDATE: Congress is urged to act soon as "ever more intrusive collection technologiesare being rolled out..." Read More...
View articleThe urge to merge continues as a wave of consolidation sweeps through theonline music space; this little deal is for $12 million in cash. Read More...
View articleTravelocity signs a deal with Yahoo! Broadcast Services tocreate interactive television-like travel promotion sites. Read More...
View articleThe portal is aggressively developing premium services as it looks to broadenits revenue stream; fee-based real-time quotes are just one example. Read...
View articleLastMinuteTravel.com will get some wide-ranging exposure as it signs amarketing agreement with America Online. Read More...
View articleFTC staff finds the retailer likely made some deceptive statements on privacypractices at its Alexa unit, but recommends no action be taken. Read More...
View articleThe licensee unit of Priceline.com signs another co-marketing promotional deal, this time with SmartMoney.com. Read More...
View articleThe auction site, in a match made in collectible heaven,will be a sponsor onthe PBS TV program "Antiques Roadshow." Read More...
View articleContinuing to leverage its vast array of media assets as currency, AOL Time Warner will offer online, online and TV inventory in return for Cisco's ne...
View articleThe new airline-backed travel site will use messaging technology to updatetargeted banner ads on the fly. Read More...
View articleOutpost.com brings back the spokes-rodent to promote its ground shippinginitiative and help observe its sixth birthday. Read More...
View articleCiting "the difficult economy" as well as user feedback, iWon scales back dollar amounts but increases frequency for some of its cash prizes. Read Mor...
View articleOperators agree to pay civil penalties to settle a suit related to the Children'sOnline Privacy Protection Act. Read More...
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