Newspapers' Online Arms Return Good Results
Media

Newspapers' Online Arms Return Good Results

21y Brian Morrissey

Newspapers' Online Arms Return Good Results

UPDATE: Earnings reports from the digital publishing units of traditional newspapers roll in. Read More...

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Yahoo! Move Alters Paid Inclusion Industry
Media

Yahoo! Move Alters Paid Inclusion Industry

21y Brian Morrissey

Yahoo! Move Alters Paid Inclusion Industry

The Overture acquisition gives Yahoo! control of three of the top four paid inclusion providers, leaving Looksmart in an enviable position. Read More...

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Yahoo!, Overture Combo Could Hurt MSN
Media

Yahoo!, Overture Combo Could Hurt MSN

21y Brian Morrissey

Yahoo!, Overture Combo Could Hurt MSN

Yahoo!'s $1.6 billion acquisition leaves Overture distribution partner MSN in a pickle in the fast-moving search sector. Read More...

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Yahoo! to Buy Overture
Media

Yahoo! to Buy Overture

21y Brian Morrissey

Yahoo! to Buy Overture

UPDATE: The deal marks Yahoo!'s boldest move in search, scooping up paid search pioneer Overture for $1.6 billion. Read More...

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DoubleClick Takes Wraps Off Rich Media Product
Media

DoubleClick Takes Wraps Off Rich Media Product

21y Brian Morrissey

DoubleClick Takes Wraps Off Rich Media Product

DART Motif, designed in collaboration with Macromedia, aims to strip the complexity and high costs from deploying rich media. Read More...

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DoubleClick, MaxWorldwide Threaten Lawsuits
Media

DoubleClick, MaxWorldwide Threaten Lawsuits

21y Brian Morrissey

DoubleClick, MaxWorldwide Threaten Lawsuits

UPDATE: A regulatory filing reveals that the companies plan litigation over the sale of DoubleClick's media business a year ago. Read More...

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MSN, eBay Ink Search Ad Pact
Media

MSN, eBay Ink Search Ad Pact

21y Brian Morrissey

MSN, eBay Ink Search Ad Pact

MSN searchers will receive direct links to eBay auction listings for some queries, in addition to eBay ads across the network. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

21y Brian Morrissey

IAR Bits and Bytes

Monster taps Deutsch; AIM and anti-spammers summit; WebSideStory adds HitBox tools. Read More...

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LookSmart Inks Search Deal with Lycos
Media

LookSmart Inks Search Deal with Lycos

21y Brian Morrissey

LookSmart Inks Search Deal with Lycos

The multiyear agreement gives LookSmart another commercial search partner and outlet for its paid inclusion. Read More...

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24/7 Real Media Dealt Setback in Patent Case
Media

24/7 Real Media Dealt Setback in Patent Case

21y Brian Morrissey

24/7 Real Media Dealt Setback in Patent Case

A federal judge says aQuantive's ad server does not infringe; 24/7 Real Media says it will appeal. Read More...

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Yahoo! Results Expected to Please
Media

Yahoo! Results Expected to Please

21y Brian Morrissey

Yahoo! Results Expected to Please

UPDATE: The Internet ad industry bellwether's second-quarter earnings will likely mirror the ongoing industry rebound. Read More...

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LookSmart Combines Small, Large Biz Products
Media

LookSmart Combines Small, Large Biz Products

21y Brian Morrissey

LookSmart Combines Small, Large Biz Products

UPDATE: LookListings will give small businesses more of the flexibility and options previously afforded to larger customers. Read More...

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Sprinks Inks MSNBC.com Content-Ad Deal
Media

Sprinks Inks MSNBC.com Content-Ad Deal

21y Brian Morrissey

Sprinks Inks MSNBC.com Content-Ad Deal

UPDATE: The nine-month agreement makes Sprinks the exclusive provider of contextual ad links on one of the Web's top content sites. Read More...

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Coremetrics Buys Scenario-Optimization Firm
Media

Coremetrics Buys Scenario-Optimization Firm

21y Brian Morrissey

Coremetrics Buys Scenario-Optimization Firm

The analytics firm adds WebCriteria's Site Analyst to its suite of offerings. Read More...

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Overture Extends MSN Deal Abroad
Media

Overture Extends MSN Deal Abroad

21y Brian Morrissey

Overture Extends MSN Deal Abroad

The new agreement extends Overture's listings deal on browser search in six countries, and adds MSN Web search in Italy. Read More...

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E-Mail Marketers: Do-Not-E-Mail List Would Fail
Media

E-Mail Marketers: Do-Not-E-Mail List Would Fail

21y Brian Morrissey

E-Mail Marketers: Do-Not-E-Mail List Would Fail

The popularity of the federal do-not-call list could pave the way for an e-mail version, but e-mail marketers doubt it would work. Read More...

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Search Needs Better Labeling
Ad Industry Metrics

Search Needs Better Labeling

21y Brian Morrissey

Search Needs Better Labeling

A Consumers Union study finds consumers unaware of search-marketingpractices are surprised, and even feel deceived, when told how paid listings work. ...

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WhenU Wins Legal Victory
Media

WhenU Wins Legal Victory

21y Brian Morrissey

WhenU Wins Legal Victory

A federal judge rules for the adware company in the case brought by U-Haul over WhenU's pop-up advertising software. Read More...

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Report: Search Needs Better Labeling
Media

Report: Search Needs Better Labeling

21y Brian Morrissey

Report: Search Needs Better Labeling

A Consumers Union study finds consumers unaware of search-marketing practices are surprised, and even feel deceived, when told how paid listings work....

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DoubleClick Buys Data Management Company
Media

DoubleClick Buys Data Management Company

21y Brian Morrissey

DoubleClick Buys Data Management Company

The marketing technology company adds CSC Advanced Database Solutions in a bid to more closely link its e-mail, campaign management and analytics offe...

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24/7 Real Media Wields Patent Cudgel
Media

24/7 Real Media Wields Patent Cudgel

21y Brian Morrissey

24/7 Real Media Wields Patent Cudgel

The company says paid search companies must license one of its patents. Read More...

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Overstock Sues Gator, WhenU
Media

Overstock Sues Gator, WhenU

21y Brian Morrissey

Overstock Sues Gator, WhenU

UPDATE: The Internet retailer joins the list of companies suing adware makers for trademark infringement and unfair business practices. Read More...

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Overture Releases Contextual Ad Product
Media

Overture Releases Contextual Ad Product

21y Brian Morrissey

Overture Releases Contextual Ad Product

Content Match will open another front in the paid search company's ongoing war with Google. Read More...

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FindWhat Pursues Scammer
Media

FindWhat Pursues Scammer

21y Brian Morrissey

FindWhat Pursues Scammer

A spammer is offering a purported advertiser database of the paid search company. FindWhat says it will stop him. Read More...

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Study: Businesses Improve Online Service
Media

Study: Businesses Improve Online Service

21y Brian Morrissey

Study: Businesses Improve Online Service

The Customer Respect Group found U.S. businesses have gotten better at managing customer interactions online, but there's still work to do. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

21y Brian Morrissey

IAR Bits and Bytes

RealMedia Europe offers analytics; Click Z cofounder in new venture; NetCreations sees higher e-mail click-through rates. Read More...

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Online Video Ad Market Growing, Still Small
Ad Industry Metrics

Online Video Ad Market Growing, Still Small

21y Brian Morrissey

Online Video Ad Market Growing, Still Small

Jupiter Research finds spending is still small, but marketers are missing a golden opportunity. Read More...

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