Shades of 'Star Trek' and '2001: A Space Odyssey' permeate the company's first television work in more than a year. Read More...
View articleTechnology from the Maynard, Mass., firm allows the cable operator insert local ads on its digital networks. Read More...
View articleAOL to Promote 'Red Dragon;' 'McDonalds, ABC.com in Promo Deal;' 'Brilliant Digital: One Billion Served'. Read More...
View articleThe company says the appointment is an indication of its continued confidence in joint on- and offline advertising deals. Read More...
View articleAs the company and its customers investigate how spammers may have gotten e-mail addresses, mailers continue wrangling with larger issues. Read More...
View articleThat's good news for Web publishers and ad-sellers, who are pitching the workplace audience as the Internet's selling point. Read More...
View articlePublishers differ on how to observe the tragedy's anniversary while juggling advertising, but consensus remains on addressing the attacks' anniversary...
View articleEngage Debuts PromoPlanner 2.0; Dutch ISP to Support Habeas; FusionQuest Launches Affiliate Solution. Read More...
View articleIt's the latest product update in the competitive site traffic metrics field, as players concentrate on tuning their solutions to provide more actiona...
View articleA new CEO will oversee the company's emergence from under the CMGI umbrella. Read More...
View articleThe online lender expands its cable ad campaign as financial dot-coms continue to show a willingness to spend on TV ads. Read More...
View articleNetRatings, MORI Research and washingtonpost.com add to the body of research suggesting that the Internet is crucial in reaching at-work audiences. Re...
View articleThe failure comes in spite of support from the big ad agency groups, in another bust for the Internet-based media transaction niche. Read More...
View articleThe acquisition of ResponseBase continues efforts to secure a wider distribution for the Web publisher's paid sites. Read More...
View articleNetRatings, MORI Research and washingtonpost.com add to the body of research suggesting that the Internet is crucial in reaching at-work audiences. Re...
View articleAlthough the company as a whole will perform about as expected for 2002, predictions for America Online are sinking. Read More...
View articleInternet media – including the beleaguered streaming sector– continues growing in importance to consumers, according to Arbitron and Edison. Read More...
View articleInternet media -- including the beleaguered streaming sector -- continues growing in importance to consumers, according to Arbitron and Edison. Read M...
View articleThe financing comes amid growing competition in the crowded Web analysis space. Read More...
View articleThe automaker will extend its brand and its BMWfilms.com effort to the silver screen, in connection with Microsoft's promotion of its new media format...
View articleThey represent a minority of the Web's inventory, but eighty percent of all pop-up and -under ads are served by 3 percent of the Internet's advertiser...
View articleChanges will be made to America Online's ad sales organizations and its Business Affairs unit, according to the Journal. Read More...
View articleWeb surfers say they look down on brands that advertise on cluttered sites, according to a survey. Read More...
View articleWeb surfers say they look down on brands that advertise on cluttered sites, according to a survey by BURST! Media. Read More...
View articleThe move comes as Web analytics players look to beef up ROI reporting. Read More...
View articleDesigned by Avenue A and White Horse, the online ads come as the troubled retailer looks to reposition itself. Read More...
View articleDell launches BMW giveaway promotion; Thruport partners with UltraDNS; Univision and Verizon team for SuperPages.com expansion. Read More...
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