Eight best things we found on the internet this week
Media

Eight best things we found on the internet this week

8y Christopher Ratcliff

Eight best things we found on the internet this we...

I now have the unenviable task of trying to fight through the horrified reactions of a divided country to try and bring you the very best and funniest...

View article
Facebook is testing a new way to make damn sure your friends see your posts
Social

Facebook is testing a new way to make damn sure your friends see your posts

8y Christopher Ratcliff

Facebook is testing a new way to make damn sure yo...

Learn all about a new feature that Facebook is testing that allows you to notify select friends about all your hilarious misadventures and pictures of...

View article
Just because they’re sharing, it doesn’t mean they’re reading
Data insights

Just because they’re sharing, it doesn’t mean they’re reading

8y Christopher Ratcliff

Just because they’re sharing, it doesn’t mean they...

If you’re visiting this article before or after sharing it on a social channel, then may I offer you a warm welcome to an increasingly exclusive club....

View article
Get the latest analysis and reports delivered to your inbox daily
How retailers can improve the customer journey online and in-store
Ecommerce

How retailers can improve the customer journey online and in-store

8y Christopher Ratcliff

How retailers can improve the customer journey onl...

According to The Digital High Street 2020 Report, more than £150bn of retail sales are now influenced by digital. The same report also suggests that r...

View article
15 data visualisation tools to help you present ideas effectively
Analytics

15 data visualisation tools to help you present ideas effectively

8y Christopher Ratcliff

15 data visualisation tools to help you present id...

The number of digital skills you need in order to be a functional and useful member of your organisation are increasing at a rate you might be struggl...

View article
Writing meta descriptions for SEO: a best practice checklist
Media

Writing meta descriptions for SEO: a best practice checklist

8y Christopher Ratcliff

Writing meta descriptions for SEO: a best practice...

A look at why meta-descriptions are important, how to create one, and examples of good and bad practice. Read More...

View article
How Nordstrom strategically beat Zappos in Google Search
Search

How Nordstrom strategically beat Zappos in Google Search

8y Christopher Ratcliff

How Nordstrom strategically beat Zappos in Google ...

Five years ago, in April 2011, Zappos’ market share in Google was more than three times as large as Nordstrom‘s.  Today, Nordstrom has twice the marke...

View article
How Google fights webspam and what you need to learn from this
Search

How Google fights webspam and what you need to learn from this

8y Christopher Ratcliff

How Google fights webspam and what you need to lea...

Google has this week revealed its annual report on how it has policed the internet over the last 12 months. Or at least how it policed the vast chunk ...

View article
11 extraordinary uses of Augmented Reality (AR)
AR & VR

11 extraordinary uses of Augmented Reality (AR)

8y Christopher Ratcliff

11 extraordinary uses of Augmented Reality (AR)

Jess Butcher, the director and co-founder of augmented reality app Blippar, is speaking at our Shift London event in May, so to prepare for this occas...

View article
17 fascinating stats about beacons and location marketing
Media

17 fascinating stats about beacons and location marketing

8y Christopher Ratcliff

17 fascinating stats about beacons and location ma...

In this week’s #ClickZChat, we talked about location marketing, NFC, beacons, and their usefulness for marketers.  I’ve pulled together as many stats ...

View article
23 up-to-date stats and facts about Instagram you need to know
Data insights

23 up-to-date stats and facts about Instagram you need to know

8y Christopher Ratcliff

23 up-to-date stats and facts about Instagram you ...

Today we embark on our fourth weekly #ClickZChat, where the good people of SEW and ClickZ take to Twitter to discuss with our expert friends and follo...

View article
Nick Wilsdon on Enterprise SEO and Customer Acquisition [podcast]
Search

Nick Wilsdon on Enterprise SEO and Customer Acquisition [podcast]

8y Christopher Ratcliff

Nick Wilsdon on Enterprise SEO and Customer Acquis...

Welcome to the latest episode of the ClickZ Digital Marketing Podcast. In this week’s edition, we interview search expert Nick Wilsdon on the current ...

View article
Paid search rules for ROI on mobile: report
Mobile

Paid search rules for ROI on mobile: report

8y Christopher Ratcliff

Paid search rules for ROI on mobile: report

Lead generation and direct online sales represent the two most important objectives for mobile marketers and paid search is the key mobile channel for...

View article
24 slightly depressing stats on the 'fall' of Twitter
Data insights

24 slightly depressing stats on the 'fall' of Twitter

8y Christopher Ratcliff

24 slightly depressing stats on the 'fall' of Twit...

Despite its die-hard loyal user base, Twitter has been doing nothing but rubbing its fans up the wrong way for the last 12 months. Whether its been th...

View article
22 useful IFTTT recipes for content marketing and SEO
Content

22 useful IFTTT recipes for content marketing and SEO

8y Christopher Ratcliff

22 useful IFTTT recipes for content marketing and ...

Imagine a world where Heath Robinson style contraptions genuinely exist and even the most complicated tasks can be achieved without you even having to...

View article
Instagram to adopt the dreaded ‘algorithm’, posts will show out of chronological order, everyone panic!
Media

Instagram to adopt the dreaded ‘algorithm’, posts will show out of chronolo...

8y Christopher Ratcliff

Instagram to adopt the dreaded ‘algorithm’, posts ...

*dusts hands, congratulates self on sensationalist headline, sits back and awaits traffic* So yeah, you probably already know this, but if you don’t &...

View article
Tessa Wegert on the latest content marketing trends of 2016 [podcast]
Content

Tessa Wegert on the latest content marketing trends of 2016 [podcast]

8y Christopher Ratcliff

Tessa Wegert on the latest content marketing trend...

ClickZ has released a new podcast series called the ClickZ Digital Marketing Podcast, featuring some of the experts who contributed to our Digital Tre...

View article
Why I bloody love Palace Skateboards
Ecommerce

Why I bloody love Palace Skateboards

8y Christopher Ratcliff

Why I bloody love Palace Skateboards

Palace Skateboards is the funniest retailer on the planet. Read More...

View article
The winners and losers of 'mobilegeddon' in the UK
Mobile

The winners and losers of 'mobilegeddon' in the UK

8y Christopher Ratcliff

The winners and losers of 'mobilegeddon' in the UK

Our good friend Juan González from Sistrix has taken a look at the winners and losers of Google’s 2015 mobile friendly update.  Last week’...

View article
Customer journey from search to landing page: UK supermarkets
Ecommerce

Customer journey from search to landing page: UK supermarkets

8y Christopher Ratcliff

Customer journey from search to landing page: UK s...

In which we take a look at the experience of searching for a brand or product, looking at a brand’s organic and paid search reach and its subsequent l...

View article
Eight best things on the internet this week
Media

Eight best things on the internet this week

8y Christopher Ratcliff

Eight best things on the internet this week

You’d probably expect a list of the best things to happen to the internet this week to involve Google launching its Accelerated Mobile Pages, or Googl...

View article
Introducing Shift, our brand new London event, 24-25 May
Analytics

Introducing Shift, our brand new London event, 24-25 May

8y Christopher Ratcliff

Introducing Shift, our brand new London event, 24-...

All the experts, analysts and geeks here at Search Engine Watch and ClickZ are very proud to present Shift, a new two-day event taking place at 155 Br...

View article
WordStream’s Larry Kim on how paid social ads can become your 'unicorns'
Social

WordStream’s Larry Kim on how paid social ads can become your 'unicorns'

8y Christopher Ratcliff

WordStream’s Larry Kim on how paid social ads can ...

This post was previously published on Search Engine Watch, but we thought the ClickZ audience would appreciate it… Reporting live from Connect, ...

View article
Can we as an industry agree to ban the term millennials?
Insights

Can we as an industry agree to ban the term millennials?

8y Christopher Ratcliff

Can we as an industry agree to ban the term millen...

Millennials, millennials, millennials... I would suggest that the word is said so often it has lost all meaning, but I don't think it ever had a legit...

View article
A brief guide to Customer Experience (CX) and how bloody important it is
Media

A brief guide to Customer Experience (CX) and how bloody important it is

8y Christopher Ratcliff

A brief guide to Customer Experience (CX) and how ...

“It’s as possible to measure a customer experience as it is to pick up jelly with a forklift truck.” If I had £1 for every time I heard that over-used...

View article
12 best Instagram videos of 2015
Social

12 best Instagram videos of 2015

8y Christopher Ratcliff

12 best Instagram videos of 2015

Instagram may only have nine extra seconds over its rival Vine, but it has managed to separate itself entirely from from the originators of micro soci...

View article
15 best Vines of 2015
Acquisition

15 best Vines of 2015

8y Christopher Ratcliff

15 best Vines of 2015

Vine has taken a bit of a back seat to Instagram’s video functionality of late. Brands seem to prefer the longer format available to Instagram users (...

View article