Clearspring Adds Data Company XGraph

Clearspring Adds Data Company XGraph

12y Douglas Quenqua

Clearspring Adds Data Company XGraph

Data-science firm could strengthen Clearspring's position in the marketing analytics field. Read More...

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VW Uses Augmented Reality to Re-introduce Beetle to Canada

VW Uses Augmented Reality to Re-introduce Beetle to Canada

12y Douglas Quenqua

VW Uses Augmented Reality to Re-introduce Beetle t...

An ambitious fusion of augmented reality with giant billboards. Read More...

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FM Extends Ad Network to WordPress Bloggers

FM Extends Ad Network to WordPress Bloggers

12y Douglas Quenqua

FM Extends Ad Network to WordPress Bloggers

WordPress hosts 24 million blogs, including 15 percent of the top million sites. Read More...

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Seth Solomons Leaves Digitas to Helm Publicis CRM Shop

Seth Solomons Leaves Digitas to Helm Publicis CRM Shop

12y Douglas Quenqua

Seth Solomons Leaves Digitas to Helm Publicis CRM ...

Agency will be based in NYC with seven full-time staff and a small army of consultants. Read More...

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Americans Consuming More Internet on the Go

Americans Consuming More Internet on the Go

12y Douglas Quenqua

Americans Consuming More Internet on the Go

ComScore finds mobile devices accounted for nearly 7 percent of all digital traffic in the U.S. in August Read More...

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FM Buys Colorado Blog Tools Provider Lijit

FM Buys Colorado Blog Tools Provider Lijit

13y Douglas Quenqua

FM Buys Colorado Blog Tools Provider Lijit

Federated Media acquires provider of search and analytics tools for blogs. Read More...

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Don't Like Your Hulu Ad? Now You Can Switch

Don't Like Your Hulu Ad? Now You Can Switch

13y Douglas Quenqua

Don't Like Your Hulu Ad? Now You Can Switch

Ad Swap plays a default ad automatically and then gives viewers the option to shift. Read More...

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USA Today and Facebook Pair Up for Super Bowl Ad Meter

USA Today and Facebook Pair Up for Super Bowl Ad Meter

13y Douglas Quenqua

USA Today and Facebook Pair Up for Super Bowl Ad M...

There's nothing official about USA Today's ad ranking, but it has come to carry weight in the ad world. Now it's social too. Read More...

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Liquor Industry Updates Advertising Rules for Social Media Age

Liquor Industry Updates Advertising Rules for Social Media Age

13y Douglas Quenqua

Liquor Industry Updates Advertising Rules for Soci...

New guidelines require spirits companies to verify the age of consumers before engaging with them via social media. Read More...

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Text Messaging Levels Off Among U.S. Adults

Text Messaging Levels Off Among U.S. Adults

13y Douglas Quenqua

Text Messaging Levels Off Among U.S. Adults

If it seems like Americans can't possibly text more than they already do, maybe it's because they can't. Read More...

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Zappos Teams With iVillage to Ease Moms Into School Season

Zappos Teams With iVillage to Ease Moms Into School Season

13y Douglas Quenqua

Zappos Teams With iVillage to Ease Moms Into Schoo...

Still known for shoes, Zappos is eager to push clothes and accessories. Read More...

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Older Facebook Users Click Ads, Younger Users 'Like'

Older Facebook Users Click Ads, Younger Users 'Like'

13y Douglas Quenqua

Older Facebook Users Click Ads, Younger Users 'Lik...

Socialcode study uncovers gender and age discrepancies in Facebook ad interactions. Read More...

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WPP Digital Picks Up Rockfish Interactive

WPP Digital Picks Up Rockfish Interactive

13y Douglas Quenqua

WPP Digital Picks Up Rockfish Interactive

Arkansas shop has opened four new offices since '09. Read More...

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Massages, Burritos and Botox: a LivingSocial Sales Snapshot

Massages, Burritos and Botox: a LivingSocial Sales Snapshot

13y Douglas Quenqua

Massages, Burritos and Botox: a LivingSocial Sales...

Daily deals firm reveals top sellers. Read More...

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Mobile Payment Growth Comes Slower Than Expected

Mobile Payment Growth Comes Slower Than Expected

13y Douglas Quenqua

Mobile Payment Growth Comes Slower Than Expected

Growth hits stumbling blocks in developing and developed markets. Read More...

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Netflix Backlash Builds on Many Platforms

Netflix Backlash Builds on Many Platforms

13y Douglas Quenqua

Netflix Backlash Builds on Many Platforms

A whiff of opportunity for RedBox and other rivals, but none have yet seized it. Read More...

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For Those About to Pop, Pringles Provides an App

For Those About to Pop, Pringles Provides an App

13y Douglas Quenqua

For Those About to Pop, Pringles Provides an App

CP+B launches latest in a long line of air guitar apps. Read More...

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Google Asks 'What Do You Love?'

Google Asks 'What Do You Love?'

13y Douglas Quenqua

Google Asks 'What Do You Love?'

WDYL.com comes as Google makes new bid for social networking relevance. Read More...

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A Year After Hearst Buy, ICrossing Opens Branded Content Arm

A Year After Hearst Buy, ICrossing Opens Branded Content Arm

13y Douglas Quenqua

A Year After Hearst Buy, ICrossing Opens Branded C...

Unit will focus on real-time execution across the social graph. Read More...

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IAB Australia Gives Nielsen Exclusive Measurement Contract

IAB Australia Gives Nielsen Exclusive Measurement Contract

13y Douglas Quenqua

IAB Australia Gives Nielsen Exclusive Measurement ...

Deal is a triumph of consistency over competition. Read More...

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Efficient Frontier Buys Social Agency Context Optional

Efficient Frontier Buys Social Agency Context Optional

13y Douglas Quenqua

Efficient Frontier Buys Social Agency Context Opti...

San Francisco-based Context Optional is a Facebook preferred developer. Read More...

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Halogen Promises 'Social at Scale' With YouCast Merger

Halogen Promises 'Social at Scale' With YouCast Merger

13y Douglas Quenqua

Halogen Promises 'Social at Scale' With YouCast Me...

The ad network is merging with YouCast, a social media and ad technology firm. Read More...

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Yahoo Acquires IntoNow With Eye to Socializing TV

Yahoo Acquires IntoNow With Eye to Socializing TV

13y Douglas Quenqua

Yahoo Acquires IntoNow With Eye to Socializing TV

Shazam-like app IntoNow also enables TV advertising check-ins. Read More...

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Pepsi to Track TV Ad Performance Directly through iPhones

Pepsi to Track TV Ad Performance Directly through iPhones

13y Douglas Quenqua

Pepsi to Track TV Ad Performance Directly through ...

Using TV tagging app IntoNow, the soda maker will let viewers tag TV commercials to generate social buzz. Read More...

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AOL Reorganizes Ad Sales Unit

AOL Reorganizes Ad Sales Unit

13y Douglas Quenqua

AOL Reorganizes Ad Sales Unit

Creates seven discreet practices following acquisition of The Huffington Post. Read More...

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Blinkx Acquires Burst for $30M

Blinkx Acquires Burst for $30M

13y Douglas Quenqua

Blinkx Acquires Burst for $30M

$30 million deal will lead to video channels on the Burst Media network. Read More...

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Microsoft Is Quick to Name New Marketing Head

Microsoft Is Quick to Name New Marketing Head

13y Douglas Quenqua

Microsoft Is Quick to Name New Marketing Head

Appointment comes less than a week after longtime marketing chief Mich Matthews said she would leave. Read More...

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