Data-science firm could strengthen Clearspring's position in the marketing analytics field. Read More...
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View articleAd Swap plays a default ad automatically and then gives viewers the option to shift. Read More...
View articleThere's nothing official about USA Today's ad ranking, but it has come to carry weight in the ad world. Now it's social too. Read More...
View articleNew guidelines require spirits companies to verify the age of consumers before engaging with them via social media. Read More...
View articleIf it seems like Americans can't possibly text more than they already do, maybe it's because they can't. Read More...
View articleStill known for shoes, Zappos is eager to push clothes and accessories. Read More...
View articleSocialcode study uncovers gender and age discrepancies in Facebook ad interactions. Read More...
View articleArkansas shop has opened four new offices since '09. Read More...
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View articleUnit will focus on real-time execution across the social graph. Read More...
View articleDeal is a triumph of consistency over competition. Read More...
View articleSan Francisco-based Context Optional is a Facebook preferred developer. Read More...
View articleThe ad network is merging with YouCast, a social media and ad technology firm. Read More...
View articleShazam-like app IntoNow also enables TV advertising check-ins. Read More...
View articleUsing TV tagging app IntoNow, the soda maker will let viewers tag TV commercials to generate social buzz. Read More...
View articleCreates seven discreet practices following acquisition of The Huffington Post. Read More...
View article$30 million deal will lead to video channels on the Burst Media network. Read More...
View articleAppointment comes less than a week after longtime marketing chief Mich Matthews said she would leave. Read More...
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